Hope Bourque Email & Phone Number

Vidor, Texas Lumberton, Texas

Advises the PresidentAdvocates / promotes organization and stakeholder change related to organization missionSupports motivation of employees in organization products/programs and operationsVisionary / Information BearerEnsures staff have sufficient and up-to-date informationLooks to the future for change opportunitiesInterfaces between organization and communityDecision MakerFormulates policies and planning recommendations to the PresidentDecides… Show more Advises the PresidentAdvocates / promotes organization and stakeholder change related to organization missionSupports motivation of employees in organization products/programs and operationsVisionary / Information BearerEnsures staff have sufficient and up-to-date informationLooks to the future for change opportunitiesInterfaces between organization and communityDecision MakerFormulates policies and planning recommendations to the PresidentDecides or guides courses of action in operations by staffManagerOversees operations of organizationImplements plansManages human resources of organizationManages financial and physical resources Show less

• Creating, communicating and implementing the organization's vision, mission, and overall direction. Making sure that the direction is communicated on a level that allows every employee to feel as if they are part of something bigger than themselves and that their role is strategically important to the organization.• Leading, guiding, directing, and evaluating the work of other executive leaders including managers, sales staff and service personnel. • With the participation of the… Show more • Creating, communicating and implementing the organization's vision, mission, and overall direction. Making sure that the direction is communicated on a level that allows every employee to feel as if they are part of something bigger than themselves and that their role is strategically important to the organization.• Leading, guiding, directing, and evaluating the work of other executive leaders including managers, sales staff and service personnel. • With the participation of the sales staff, meets regularly with senior company leadership to make sure that decisions the organization needs are well-thought out and timely. Uses this team to spread ideas and direction throughout the organization until every employee understands their expected role and responsibilities for contribution.• Formulating and implementing the strategic plan that guides the direction of the business. Using the input of employees at every level of the organization to develop the strategic plan.• Forming, staffing, guiding, leading and managing an organization sufficient to accomplish the president's responsibilities and the strategic plan of the business.• Overseeing the complete operation of an organization in accordance with the direction established in the strategic plans.• Evaluating the success of the organization. Using a set of strategically important measures to determine the ongoing success—or lack thereof—that the organization is experiencing. • Maintaining awareness of both the external and internal competitive landscape, opportunities for expansion, customers, markets, new industry developments and standards, and so forth. • Represent the organization in civic and professional association responsibilities and activities in the local community, the state, and at the national level. (Other executive leaders bear responsibility for these ventures as interested or assigned as well.) They frequently participate as board members or senior advisors. Show less

Beaumont/Port Arthur, Texas Area

I was involved in planning, creating, producing advertisements, performing research and selecting media. I provided non-advertising related services including strategic market planning, direct market promotion programs, interactive marketing and web site design, and public relations. The importance of the various functions provided by a full service agency will depend upon the client.As a full service agency I provided direct client access to all required advertising functions including… Show more I was involved in planning, creating, producing advertisements, performing research and selecting media. I provided non-advertising related services including strategic market planning, direct market promotion programs, interactive marketing and web site design, and public relations. The importance of the various functions provided by a full service agency will depend upon the client.As a full service agency I provided direct client access to all required advertising functions including Account Management, Creative Direction, Copywriting, Art Direction, Ad production, Media planning etc. Show less

Beaumont/Port Arthur, Texas Area

Responsible for all activities related to conceptualizing and implementing market strategy and achieving marketing targets. Specific responsibilities include market development, market research, and planning, strategic direction for promotion and advertising, coordination with sales, and directing day to day marketing activities. Develop the annual marketing plan and the strategies, tactics and resources necessary to achieve goals.Provide leadership and/or supports the design… Show more Responsible for all activities related to conceptualizing and implementing market strategy and achieving marketing targets. Specific responsibilities include market development, market research, and planning, strategic direction for promotion and advertising, coordination with sales, and directing day to day marketing activities. Develop the annual marketing plan and the strategies, tactics and resources necessary to achieve goals.Provide leadership and/or supports the design, development, and implementation of products and service lines.Provide input and support to the Senior Management Team in the development of joint ventures, affiliations, and partnership arrangements.Provide marketing skills and expertise to the credit union by building, developing, and managing a marketing team capable of carrying out the necessary marketing strategies and tactics.Participate fully in professional societies and activities related to credit union movement in general and the marketing function in particular.Plan and coordinate public affairs, and communications efforts to include public relations and community outreach. Implement surveys, focus groups, etc. to determine member satisfaction, share of wallet, brand recognition, interest in proposed and use of current products and services. Use results to help Senior Management plan new initiatives in product offerings, service policy, and delivery methodology. Show less

Education record

Education record