Hortense De Witt Email & Phone Number

Genève, Suisse

𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀• Support the marketing team on wide range of tasks and projects • Use Jira to properly organize work and report on all tasks• Use knowledge of channels & platforms to handle small projects entirely, from brief to delivery, coordinating with other teams• Understand the pillars of the IRU's marketing strategy (objectives, targets, channels, topics, etc.)𝗨𝗻𝗶𝘁𝗲𝗱 𝗡𝗮𝘁𝗶𝗼𝗻 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗧𝗿𝗮𝗻𝘀𝗽𝗼𝗿𝘁 𝗗𝗮𝘆• Manage the World Sustainable Transport Day project• Run weekly coordination meetings• Support digital marketing tasks• Develop and plan campaign strategy

Genève, Genève, Suisse

𝗔𝗱𝘀• Boost news articles on standard platforms, ensuring good targeting selection, logging and reporting of campaign performance• Set up social media campaigns based on objectives• Follow up and optimise campaigns during active period, log performance figures and report at the end𝗪𝗲𝗯𝘀𝗶𝘁𝗲• Prepare, validate and publish news articles and press releases, for both the global website and email campaigns • Update or create "cold content" pages and other sections of the website upon request𝗘𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴• Support the event team by preparing invitations for internal and external events• Manage the layout and publication of the internal and external newsletters• Manage translation processes for news articles and newsletters in Russian𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮• Monitor global social media channels with specialized platform (such as Falcon)• Manage social media community• Prepare, schedule and publish messages on different platforms

Genève, Suisse

• Develop and execute of business strategies• Manage of social media accounts for DeBLEU! and PAW!• Produce web content and translate into English• Oversee content creation and collaborate with creative teams

Genève, Suisse

𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴• Develop and implement marketing and communication strategies• Conduct competitive intelligence and analysis of consumer behavior on the web and social media𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻• Develop social media presence strategy • Create Social Media Plan• Monitor results in terms of traffic acquisition and customer retention by segment• Develop actions for recruiting new members (referrals, email marketing)• Create editorial content• Tackle and analyze satisfaction and dissatisfaction indicators within the entire community• Ensure consistency across various communication platforms• Supervision of content creation in collaboration with creative teams𝗣𝗿𝗲𝘀𝘀• Write articles, press releases, and press kits

Genève, Suisse

For eight years, I taught various subjects (French, history, English, German, mathematics, and biology) to students aged 7 to 18.

Genève, Suisse

As part of a radio training program, I joined the Association's committee to participate in its activities. I specifically contributed to revamping the radio's communication sector (editorial guidelines, graphic charter, content creation, website redesign, etc.).

Master'S Degree, Luxury Marketing

Through a combination of theoretical knowledge, hands-on workshops, and networking opportunities, students gain insights into creating.

Bachelor'S Degree, Digital Marketing And Communication, 𝗚𝗿𝗮𝗱𝘂𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝗵𝗼𝗻𝗼𝗿𝘀

This Bachelor’s program enables students to grasp the universe of a brand, understand the new connected consumer, and learn how to create.

East Asian Languages, Literatures, And Linguistics

Activities and Societies: 2019 - 2020: President of the Student Association of the East Asian Studies Department 2015 - 2016: Member.

Exchange Program, Japanese Language And Literature

University exchange as part of the Bachelor's program in Japanese Civilization, Language, and Literature

Baccalauréat Général, Economic And Social Sciences (Ess), 𝗚𝗿𝗮𝗱𝘂𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝗵𝗼𝗻𝗼𝗿𝘀