Hugh Macdonald

Hugh Macdonald Email and Phone Number

Senior Director - Information and Analytics at EfficiencyOne @ EfficiencyOne
dartmouth, nova scotia, canada
Hugh Macdonald's Location
Halifax, Nova Scotia, Canada, Canada
About Hugh Macdonald

Executive leader, specializing in developing and implementing evidence-based business operations across marketing, customer experience, service delivery and technology.• 12 years in an executive leadership role.• Extensive background in planning, implementing and fostering insights-driven culture (talent, data, technology, process).• Broad experience leading inter-disciplinary teams across a variety of industry settings, with a focus on using technology and analytics for marketing, customer experience, service delivery, business development and process improvement.• Experience working in a highly regulated environment and working with stakeholders.

Hugh Macdonald's Current Company Details
EfficiencyOne

Efficiencyone

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Senior Director - Information and Analytics at EfficiencyOne
dartmouth, nova scotia, canada
Website:
efficiencyone.ca
Employees:
115
Hugh Macdonald Work Experience Details
  • Efficiencyone
    Senior Director Information And Analytics, Privacy Officer
    Efficiencyone Jun 2012 - Present
    Halifax, Nova Scotia
    • A member of the Executive Leadership Team and Privacy Officer, responsible for information management, with a focus on applied analytics, research, and technology for marketing, customer journey, service delivery, and operations. • Prior to October 2015 I was also responsible for marketing, information technology and planning. • My core responsibilities include setting strategic direction for information and analytics, operational planning, budgeting, people/performance management, technology requirements and administration, fostering partnerships (e.g., academic and other business partnerships) and directing day-to-day operations.
  • Bell Aliant
    Team Lead, Marketing Analytics And Research
    Bell Aliant Mar 2006 - May 2012
    Halifax, Canada Area
    Managed a team of analytics and research analysts with the responsibility of guiding marketing strategies and tactics for residential and business markets, as well as supporting corporate strategic direction.
  • Knowledgebase Marketing
    Director Of Analytics
    Knowledgebase Marketing Jan 2005 - Dec 2005
    Vancouver, Canada Area
    Leading a team of analysts, I developed marketing strategy for external clients based on insight from customer and market level data.Clients included large U.S. health insurance providers, retail organizations, financial institutions, and software companies.

Hugh Macdonald Skills

Experienced Leader Strong Background In Quantitative And Qualitative Methods And Analysis Marketing Research Marketing Strategy Relational Databases Data Mining Project Management Quantitative And Qualitative Methods Segmentation Strategy Leadership Management Analysis Strategic Planning Team Leadership Program Management Strong Background In Quantitative And Qualitative Methods And Analysis Marketing

Hugh Macdonald Education Details

Frequently Asked Questions about Hugh Macdonald

What company does Hugh Macdonald work for?

Hugh Macdonald works for Efficiencyone

What is Hugh Macdonald's role at the current company?

Hugh Macdonald's current role is Senior Director - Information and Analytics at EfficiencyOne.

What schools did Hugh Macdonald attend?

Hugh Macdonald attended The University Of Georgia, Dalhousie University.

What skills is Hugh Macdonald known for?

Hugh Macdonald has skills like Experienced Leader, Strong Background In Quantitative And Qualitative Methods And Analysis, Marketing Research, Marketing Strategy, Relational Databases, Data Mining, Project Management, Quantitative And Qualitative Methods, Segmentation, Strategy, Leadership, Management.

Who are Hugh Macdonald's colleagues?

Hugh Macdonald's colleagues are Ashley Stagg, Dayvidson Holanda, Megan Tuttle, Gennaro D'atri, Marlon Wauchope, Errol Pereira P. Eng, M.eng, Muskan Sharma.

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