Hugo Richardson is an innovator, problem solver and entrepreneur. His roots in engineering and passion for design are constantly colliding, leading him to take an interdisciplinary approach to the complex and nuanced challenges we face. He is a Co-Founder and CTO at The Tyre Collective, a startup accelerating the shift to zero emission mobility through the capture and reuse of tyre microplastic pollution. He received his MA/MSc in Innovation Design Engineering (IDE) at Imperial College London and the Royal College of Art, where he was awarded a scholarship from The Royal Commission 1851. His work at The Tyre Collective has won multiple awards, exhibited internationally and featured in leading publications including the Financial Times, Wallpaper and BBC Earthshot.