Media Director
Current
Mars Wrigley
Oct 2021 - Present
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Hui Chen Email & Phone Number
Media Director
at
Mars Wrigley
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 100%
Current company
Mars Wrigley
Role
Media Director
Location
Huangpu District, Shanghai, China
Who is Hui Chen? Overview
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Quick answer
Hui Chen is listed as Media Director at Mars Wrigley, based in Huangpu District, Shanghai, China. AeroLeads shows a matched LinkedIn profile for Hui Chen.
Hui Chen previously worked as DIGITAL MEDIA DIRECTOR at 阿迪达斯 and Associate Media Director at Amorepacific. Hui Chen holds Bachelor'S Degree, Advertising from Shanghai International Studies University.
Profile bio
About Hui Chen
• 18+ years marketing communication experience on strategic planning and media buying cross traditional to digital• 13+ years marketing communication experience in FMCG industry, cosmetic & infant formula mainly• Deep understanding of China market dynamics and consumer consumption behaviour changes, as to develop omnichannel communication strategy integration and optimization• Solid expertise on media buying fundamentals and negotiations to drive cost efficiency• Strongly proven specialist on digital marketing communication along A-I-P-L consumer journey, including IP collaboration, social marketing, data management, and SCRM
Listed skills include 媒体规划, 网络广告, 竞争分析, 营销传播, and 5 others.
Current workplace
Hui Chen's current company
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Mars Wrigley
8 roles
Hui Chen work experience
A career timeline built from the work history available for this profile.
Digital Media Director
Apr 2021 - Oct 2021
Associate Media Director
Nov 2018 - Apr 2021
Accociate Marketing Director，Media
Jan 2015 - Jul 2018
Senior Media Manager
Jun 2012 - Dec 2014
Strategic Planning Director
Mindshare
May 2010 - Jun 2012
Media Manager
Jun 2004 - Apr 2009
Media Planner
Jun 2002 - May 2004
1 education record
Hui Chen education
-
Shanghai International Studies University
FAQ
Frequently asked questions about Hui Chen
Quick answers generated from the profile data available on this page.
What company does Hui Chen work for?
Hui Chen works for Mars Wrigley.
What is Hui Chen's role at Mars Wrigley?
Hui Chen is listed as Media Director at Mars Wrigley.
Where is Hui Chen based?
Hui Chen is based in Huangpu District, Shanghai, China while working with Mars Wrigley.
What companies has Hui Chen worked for?
Hui Chen has worked for Mars Wrigley, 阿迪达斯, Amorepacific, 达能, and Dumex.
How can I contact Hui Chen?
You can use AeroLeads to view verified contact signals for Hui Chen at Mars Wrigley, including work email, phone, and LinkedIn data when available.
What schools did Hui Chen attend?
Hui Chen holds Bachelor'S Degree, Advertising from Shanghai International Studies University.
What skills is Hui Chen known for?
Hui Chen is listed with skills including 媒体规划, 网络广告, 竞争分析, 营销传播, 数字化营销, 管理人员, 整合市场营销, and 数字化战略.
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