Manager, Branded Materials
Current- Manage the B2B portal for branded swag, training materials, marketing POP, and apparel while collaborating with multiple departments to align on needs and develop organizational efficiencies.
- Developed and launched a B2C retail site in conjunction with creative services and fulfillment partners, expanding the brand's reach and driving customer excitement for brand loyalty through strategic product "drops."
- Introduce new products ranging from high-end retail items to cost-effective solutions, enhancing brand engagement and ensuring consistent representation of the brand's values and image.
- Maintain strict production schedules, keeping cross-functional projects on time and within budget while developing and analyzing reports to mitigate short stock and address supply chain challenges.
- Onboarded training and marketing print vendors to the B2B order portal and sourced new apparel vendors for 50K+ employees.
- Owned the transition of gift card data management and production to an industry-leading vendor, effectively supporting a thriving two-billion-dollar business with improved efficiency and reliability.