Hunter Terry Email & Phone Number

Washington, DC, US

Columbia, MD, US

- Manage CTV initiatives across several business functions from TV Viewership data supply & curation, identity graphing, data sales, and measurement

Columbia, MD, US

- Oversee global solutions consulting / sales engineering team at Lotame, supporting Lotame's full range of SaaS and data marketplace products.

Columbia, MD, US

• Managed, coached, and developed a new Customer Success team from 0 to 4 account managers in 6 months working on our enterprise accounts, increasing our NPS over that time by 67% for the region.
• Developed and implemented a client audit framework to exceed renewal targets, reduce churn, and increase customer using Gainsight and Salesforce
• Worked with Technical and Customer Success Managers to form and execute on customer success best practices including executive business reviews, measuring short & long term goals, overseeing lifecycle processes/touch.
• Structured new client escalation process through Salesforce Support cases; guided team in effective client issues resolution, while personally handling any internal and external escalations
• Maintained full fluency in Lotame’s suite of products and services and how they are sold to deliver customer value in the marketplace.
• Developed strong relationships with client executives, operating as the Lotame expert and the lead point of contact for any and all matters specific to my team’s clients

Columbia, MD, US

• Advised on new account strategies in Southeast Asia, Australia/New Zealand, and Indian regions representing 25% of the global sales activities
• Led Sales Support across APAC, obtaining an average of over 100% YoY growth during the same time period
• Onboarded and trained 8 new client success and technical account managers, fostering an environment of collaboration and continuously focusing on improving and developing each team member’s skills
• Organized cross-functional teams to develop specific short- and long-term account plans that meet the needs of customers and optimize revenue and retention opportunities
• Understood prospects’ business models and industries to best position adaptive insights to support their business goals
• Identify and disseminate best practices on go-to-market sales and servicing strategy to the 40 global sales and client success team members

Columbia, MD, US

• Managed portfolio of over 50 US, LATAM, and APAC client implementations from start to finish and manage overall customer onboarding processes
• Led new customer onboarding projects to completion, provide innovation, process and technical expertise, advise & consult throughout the initial 60-day implementation plan
• Built relationships with key customer contacts to ensure high levels of satisfaction and lay the foundations for continued growth and partnership
• Trained 6 new Technical Account Managers in US, UK, and Singapore
• Owned the onboarding and implementation process for our most strategic clients, forging successful long-term partnerships
• Maintained and tracked all projects and documentation through Salesforce’s Smartsheet

New York, NY, US

ANA's Analytics & Data Science Committee provides a forum for members to develop thought leadership and best practices related to customer-centric, data-driven marketing, including increasingly relevant machine learning and AI. This includes the synergistic integration of CRM strategy and analytics, which together yield increased growth and profitability.

New York, New York, US

IAB - Research Council Advisory Board is a strategic adjunct to the already existing IAB Research Council, whose charter is to define the cross-industry efforts and research studies necessary to educate the industry about critical issues in audience measurement and research.

Central Business District, SG

Formerly a member of IAB Programmatic Committee in 2016, most recently serving as member of the Analytics Committee. Each year we organize unique training sessions and develop in-depth content for the adtech/martech community in SEA.

Charlottesville, VA, US

The Hedgehog Review is an interdisciplinary academic journal published triannually by the Institute for Advanced Studies in Culture at the University of Virginia. The journal features critical writing about cultural identity, citizenship, cultural change, and cultural diversity.

The Tayloe Murphy Center develops and promotes relationships with Virginia businesses, fosters international educational and corporate partnerships, and conducts research that benefits the Commonwealth of Virginia. The Center encourages successful growth of Virginia-based businesses within the state and around the world by developing and implementing.