- Responsible for external relations, collaborating with media partners during specific phases.- Managed the operations of four media channels during specific phases: the BAC Fanpage (16K followers), the X-Leader Fanpage (12K followers), the X-Leader Community (4.5K members), and Instagram @marketingbac.- Planned and produced main short content for the BAC Fanpage channel.

- Led a 33-member team in recruiting new members and managing the Luminous workshop project.- Coordinated multiple departments and managed stakeholders, increasing brand awareness with an 11% rise in page followers and tripling post engagement. Successfully attracted 180 participants to the Luminous workshop and employed 15 new club members.- Established project objectives, scope, and timelines, and implemented risk management strategies to ensure consistent tracking of project progress.