Commercial Director
D'Aucy Uk Ltd
Milton Keynes, United Kingdom
D'aucy UK Ltd is the UK subsidiary of CGC France which is a business unit of Cecab Group. The group markets canned vegetables, canned ready meals and egg products from its factories in France, Hungary and Spain to most of the large European supermarkets, discounters and foodservice operations throughout the EU, Central Europe and Scandinavia. During this tenure I was enabled to reported to the Sales Director for North and Central Europe. I led all P&L activities, monitored budget, outlined sales and marketing initiatives, controlled stock, and negotiated for new contracts with suppliers/vendors. As well as partnered with distributors. I regularly coordinated storage and distribution chains, supervised factories, forecasted volumes/value, and developed promotional activities. I designed labels, conducted factory audits, and exceeded customer expectations. Aligned business needs with UK laws and regulations.Key Accomplishments: • Launched low fat/high protein range of extended shelf-life ready to eat meals with renowned UK diet Company.• Improved Consumer Engagement by redesigning brand image within market.• Increased volume in mature low growth market with boost in turnover with product and customer mix.• Cultivated and sustained strategic partnerships with suppliers and clients.