I’m a multidisciplinary design leader based in Calgary, Alberta with 20 of experience exploring design and creating high-quality experiences spanning traditional and digital media. Most recently, I’ve been diving into generative AI tools for ideation and prototyping and taking a look at how this technology can support UX/UI today and in the future. I strongly believe in the Form Follows Function mindset and am extremely passionate about creating intuitive, human-centered interfaces that people love and use every day.Currently employed as the Director of Design & UX on ATB Financial's research and innovation team, I am responsible for driving forward the creative vision for products and ideas throughout all phases of the lab’s innovation funnel from proof of concept to MVP. I also direct the growth and marketing teams to deliver industry-leading visual communications that strive to establish brand awareness and market presence for our portfolio of digital identity products.Having grown up in the 80s and 90s, I am an avid collector of vintage TMNT comic books and other nostalgic collectibles from my childhood. I am also an avid stock and crypto trader and occasionally moonlight as a background performer for various film and television productions in and around southern Alberta.