Ian Fleck Email & Phone Number

Margate, Gb

Margate, Uk

London, United Kingdom

Rapha sets the benchmark for premium cycling wear. Inspiring customers through innovative product, story-telling and exceptional customer experiences.Global Brand Activation▪Strategic oversight and implementation of Rapha's global experiential programmes and event sponsorship. Ensuring they collectively ladder up to the company's strategic goals, and enabling thousands of people to connect with the brand.▪Created Rapha Rides, a year-long programme of brand activations with 100,000 participants. Commissioning 20 city-specific films viewed collectively 5.5M times in a year▪Developing and launching the Rapha Nocturne, an international city-centre road race series▪Concept and delivery of an entire campaign built around Sir Bradley Wiggins fastest hour World Record attemptPro Team and Athlete Sponsorship▪Overseeing the sponsorship and operations of kitting out professional teams and athletes from 2014-16 including two Team Sky Tour de France victories and launching elite women’s team CANYON//SRAM▪Changing product marketing, coordinating several departments to deliver fans the same technological advances as pro athletes in the same season▪Building out a £3.5M commercial range of fan apparel▪Management of all operations; VIK, innovation, marketing, design, commercial product, salesBrand Membership▪Strategy and implementation of the Rapha Cycling Club brand membership platform▪Direction of the membership product, the overall structure of membership benefits across categories; community, exclusive products and services▪Implementing membership globally, aligning the business, working with and negotiating with partners, and ensuring excellence wherever our members are▪Working with regional teams to create hyperlocal benefits in our key metrosglobal and local communications, aligning with the customers' mindset and seasonal brand stories▪All product and service launches including any content that is required to drive membership acquisition and retention

London, United Kingdom

Supporting the next generation of creative talent as part of the Creative Mentor Network. The programme pairs school students with professionals who support them in the first steps of their career.For more information, or to register your interest, see their LinkedIn profile;https://www.linkedin.com/company-beta/11205834/

London, United Kingdom

One of the most progressive creative agencies in London at the forefront of shifting brands towards participation-led campaigns. Over the course of 5 years, I worked on groundbreaking campaigns involving experiential, retail, social media, PR and sponsorship. Managing the pitch team for Cannes Lion-winning adidas campaign 'There Will Be Haters'.Branding and marketing campaigns for global brands including; adidas, Samsung, Sony, PlayStation, Rimmel, Speedo, Rimmel, The Football Association and Kellogg's

Experiential marketing, production and client management. Primarily touring brand activations for Samsung, Electronic Arts and Disney.