Mohammed Abbas Email & Phone Number

Bengaluru, Karnataka, India

Zerozilla is a creative information technology and digital marketing agency with a great record in rendering IT and marketing services for B2B & B2C clients. During my tenure, I have worked on projects like Walmart (in partnership with TheUpStreamLife), IMTEX, PMTX, Skillmine, etc.- Managed paid marketing campaigns for all the clients across Google Ads & Social Media Platforms like Meta & LinkedIn.- Worked closely with the team to drive the registrations for Walmart’s Sparkathon event through organic & paid sources.- Planned and executed paid campaigns to drive website traffic to drive registrations for IMTEX & PMTX events held by IMTMA.- Successful implementation of GTM along with setting up necessary goals and conversions.- Monitored the social media profiles of multiple clients and managed social media calendars to maintain an online presence.- Executed cold email marketing campaigns for a B2B firm with an 11% open rate.

Bengaluru, Karnataka, India

Digital Academy 360 is a training institute in Bangalore providing quality education in the digital marketing field and has successfully trained more than 10,000+ learners across the country. During my tenure, the company was merged with USDC Global Pvt Ltd.- Coordinating with the team, providing key performance indicators (KPIs) for optimizing the campaigns with daily reports.- Reporting on the channel and campaign-wise insights through Google Ads, Meta Ads, and other sources for daily, weekly, and monthly performance.- Optimizing budget and targeting across paid platforms, including Google & Meta.- Conducted regular QC of the website & landing pages to ensure brand hygiene.- Implemented GTM on the website along with Google Ads conversions.- Setting up social media account sanitation process for all clients to maintain brand image.- Worked closely with the content & creative teams to bring out the best creative & communications for the brand.- Handled NoPaperForms maintaining the lead flow for the brand, and implemented key integrations to improve lead quality.- Implemented Microsoft Clarity on the website to monitor user behavior.- Developed and executed email marketing campaigns to drive engagement with a 30% open rate.