Ignacio Pagani Email & Phone Number

Barcelona, Ct, Es

Barcelona, Cataluña, España

Product Manager Responsibilities:Product Ownership: Manage the full lifecycle of Brandtrack’s web app, website, and internal platforms, ensuring alignment with business goals and user needs.Sprint Leadership: Coordinate sprints and prioritize tasks using MoSCoW, guiding cross-functional teams to deliver key features efficiently.UX & User Research: Lead UX design, conduct user interviews, and run usability tests to enhance product interfaces and user satisfaction.Roadmap Management: Develop and oversee the product roadmap, aligning it with strategic objectives and adjusting based on feedback and performance.Tool Utilization: Use tools like Userpilot to optimize user onboarding and engagement.Data-Driven Decisions: Analyze data and feedback to refine product features and drive improvements.Stakeholder Collaboration: Work with stakeholders to gather requirements, provide updates, and align on decisions, ensuring clear communication and collaboration.Project Management: Manage product development from concept to launch, ensuring timely and high-quality delivery.Key Accomplishments:Pain Point Resolution: Addressed major user issues, reducing time to value and improving satisfaction.Feature Implementation: Deployed features that enhanced self-management and increased upselling.NPS Growth: Raised Net Promoter Score (NPS) from 15% to over 50%.Product Optimization: Improved engagement and retention through targeted product enhancements.Music Lead Responsibilities:Catalog Development: Created and scaled a premium music catalog, aligning with Brandtrack’s auditory goals.Team Leadership: Managed a team of curators to ensure a high-quality and diverse music catalog.Music Strategy: Developed strategies to enhance customer engagement, using real-time data for continuous improvement.

Barcelona, Cataluña, España

Product management at Software Factory in charge of the full product life-cycle for both new and existing products. Collaboration with the engineering and UX team to develop product requirement documents, road map, backlog prioritization, UX/UI design, and making sure it meets the customer needs with prior hypothesis validation throughout A/B testing, user interviews, and other good practices.Defined customer and product metrics and KPIsWorked with Agile/SCRUM methodologies to ensure a lean approach to product development.Developed a detailed understanding of the market, competitive landscape, and opportunities to better serve users and customers, leading to an increase in user adoption and retention.Collaborated with Marketing, Sales, and other key stakeholders both internal and external to make sure the product strategy is aligned with the commercial strategy and the vision of the company.Experience developing products and platforms with a social/digital nature.

Barcelona, Cataluña, España

• Product Owner of the Nawaiam Subscriptions. Developed the product from scratch with the IT team, with decisions made based on the data collected from sales, customer experience, and marketing areas.• In charge of developing and nurturing the relationship with clients around the world including Europe, North America, and Africa• Lead generation and sales utilizing CRMs like Apollo and Pipedrive• Collaborated with marketing professionals and creative directors to ensurethe brand and mission of the company were honored in digital campaigns, liveevents, and all the commercial presentations• Ensure a positive and hassle-free customer experience.• Identified and maximized sales opportunities, and increased customerretention rates by improving branding, go-to-market strategy, digital business strategy, and pricing model.

Buenos Aires, Ciudad Autónoma De Buenos Aires, Argentina

Buenos Aires

In charge of generating key alliances with premium leads in the most important part of the city of Buenos Aires. Job description:• Identify and track down key leads to help the company achieve desired results.• Suggest and implement new lead generation practices• Develop custom strategies to obtain the alliance.• Meet desired results by working in conjunction with other business units andareas of the company.• Make sure that clients receive a good customer experience throughout thewhole process.• Obtained Top Performer Award

Argentina

Encargado del desarrollo de identidad de marca y comunicacion de la empresa

Buenos Aires, Argentina

Brand Manager for the men fashion department in one of the most important retail companies in South America:• Product development• Deep sales and performance analysis for each product• Constant negotiation with local and international vendors• Budget administration and planning.• Quantity and quality reports for the CEO.• Stock management• Brand identity and visuals for in-store actions• Travel abroad to identify current trends and keep one step ahead of themarket. (London, Paris, Madrid, Amsterdam)

Oficinas Dot

Mozo, Manejo de caja, Relacion directa con los clientes, Manejo de Stock

Certificate In Digital Strategy For Business Transformation, Digital Strategy

Product Manager Certificate

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services

Programa Spring Break, Advertising

Bachelor Of Business Administration (B.B.A.)

Activities and Societies: Banda de musica de la Universidad de San Andres: Cantante en disco grabado por la universidad.

Bachelor'S Degree, Humanidades/Estudios Humanísticos

Activities and Societies: Coro, Banda de Musica