As the Chief Brand Officer of Candela Learnings, I spearheaded the development and execution of branding strategies to elevate the company's profile in the competitive education industry. My approach was simple: branding was only possible if the customer satisfaction was up to the mark. For that reason, I played an immense role in creating innovative products that addressed the needs of our customers.One such product was the Experiential Learning Kit, which received high praise from… Show more As the Chief Brand Officer of Candela Learnings, I spearheaded the development and execution of branding strategies to elevate the company's profile in the competitive education industry. My approach was simple: branding was only possible if the customer satisfaction was up to the mark. For that reason, I played an immense role in creating innovative products that addressed the needs of our customers.One such product was the Experiential Learning Kit, which received high praise from educators and students alike for its ability to provide hands-on learning experiences. Additionally, I led the branding efforts for Ignito, a series of one-day workshops that provided practical skills to professionals seeking to enhance their skill sets.Another product I was proud to associate in making was Candules. Candules was a last-minute resort for students who were revising for their exams, providing them with an efficient and effective way to prepare for their exams. These products, along with others that I created during my tenure, were instrumental in helping Candela Learnings gain recognition and success in the industry.In my role, I oversaw all aspects of branding, including research and analysis, strategy development, and implementation. I collaborated with cross-functional teams to ensure that our brand message was consistent across all channels, including marketing materials, digital media, and events.Under my leadership, Candela Learnings' brand gained significant traction and recognition in the education industry, leading to increased customer engagement and revenue growth. I am proud of the impact I made during my time at Candela Learnings and look forward to continuing to drive innovative branding initiatives in the education sector. Show less

As the Brand Manager of English House, I was responsible for developing and executing brand strategies that enhanced the company's reputation and increased its visibility.One of my biggest achievements was introducing the idea of content marketing for the first time in the history of Kerala. This innovative approach to branding and marketing quickly caught on with other brands in the region, resulting in a significant increase in the demand for content marketing… Show more As the Brand Manager of English House, I was responsible for developing and executing brand strategies that enhanced the company's reputation and increased its visibility.One of my biggest achievements was introducing the idea of content marketing for the first time in the history of Kerala. This innovative approach to branding and marketing quickly caught on with other brands in the region, resulting in a significant increase in the demand for content marketing services.Additionally, I was responsible for managing endorsements with actors such as Prithviraj, Sreenath Bhasi, Lana, and social media influencers like Sujith Bhakthan, Ashna Saleel, among others. These endorsements played a key role in increasing the brand's visibility and value, as they helped to reach a wider audience and build trust with consumers.I was also instrumental in developing and executing marketing campaigns that resonated with the target audience, resulting in increased engagement and brand loyalty. Through my market research and analysis, I identified new opportunities for brand promotion and developed creative strategies to capitalize on these opportunities.Overall, my experience as the Brand Manager of English at LinkedIn has given me a deep understanding of the importance of building a strong brand identity and reputation, and the skills needed to achieve this goal. I am confident that my expertise in content marketing, brand management, and partnership development would make me a valuable addition to any organization looking to enhance their brand's reputation and value.Add on to that there was huge change in the number of followers in Social media platforms like Facebook, Instagram and Youtube Show less

Creating lesson plans and teaching Ethnographic Media Work for Postgraduate Students.Directing students to learn and practice Issue-Based Investigations.Giving guidance on grass root level field work.Promoting environment for Research Designing.

Worked as the Transformational Trainer in Additional Skill Acquisition Programme (ASAP) and ASAP is the skill development mission of Government of Kerala.Upgrade cutting-edge practical knowledge and skill in the students. Training students with necessary skill sets in Communicative English, Basic IT Skills and Personality/Life Skills.Facilitate students to participate in the gamification strategy of ASAP to inculcate required professional skills indirectly.

Teaching “Zeitgeist : Reading on Contemporary Culture” for Bachelor degree students.Incorporated reading and critical reasoning skills into curriculum for well rounded learning.Mentoring students personally.Planning and executing extra curricular activities.

Tried to demonstrate the "Cholanaikka" heritage, culture, socioeconomic condition, dresses, ornament and every day life .Tried to capture the reality of the lives of the ethnic group, as they are one of the last remaining hunter-gatherer tribes of the region.Evaluated work on development schemes taken up for the benefits of the Cholanaikka Tribes and its impact.