Ike D. Email & Phone Number

I am a growth marketing leader with a proven track record of driving user acquisition and revenue growth for early and growth-stage start-ups. With diverse experience spanning industries such as Fintech, B2B/B2C SaaS, Telco, Edtech, and Ecommerce, I am passionate about building, coaching, and growing high-impact teams.Throughout my career, I have excelled in developing and executing strategies to profitably acquire users. I possess a quantitative, data-driven mindset while also being comfortable flexing my creative abilities. My expertise lies in developing an end-to-end understanding of the customer journey through quantitative and qualitative analyses to inform growth strategies, and achieve measurable results.As a strategic thinker and collaborator, I have led high-performing marketing teams, participated in executive decision-making, and implemented effective growth marketing models. I thrive in fast-paced, ambiguous environments and embrace change and experimentation.Key Skills: Growth Marketing, User Acquisition, Revenue Optimization, Data Analysis, Partnership Development, Digital Marketing Channels (SEM, SEO, Display, Social, Video, Influencer), Team Leadership, Strategic Planning, Analytics Tools (MMPs, CRM Integration, A/B Testing, Attribution Modeling)

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  Mcgill University

  Mechanical Engineering