- Revenue Tracking and Management:Responsible for overseeing and tracking revenue streams, ensuring accurate reporting and efficient management of revenue performance.- Customer Experience & Support Enhancement:Focus on improving the overall customer experience and providing timely, effective support to enhance customer satisfaction and retention.- Market and Product Research for New Markets and Products:Conduct competitive research, benchmarking, and pricing studies… Show more - Revenue Tracking and Management:Responsible for overseeing and tracking revenue streams, ensuring accurate reporting and efficient management of revenue performance.- Customer Experience & Support Enhancement:Focus on improving the overall customer experience and providing timely, effective support to enhance customer satisfaction and retention.- Market and Product Research for New Markets and Products:Conduct competitive research, benchmarking, and pricing studies for the introduction of new markets (e.g., UK) and products (POS systems, Debit Cards, etc.).- Revenue Projection and Feasibility Studies for New Markets:Prepare revenue projections and conduct feasibility studies for the expansion into new markets, ensuring a comprehensive understanding of potential financial outcomes.- Budget Planning and Strategic Development:Lead budget planning efforts and contribute to the development of strategic initiatives aimed at optimizing financial and operational efficiency.- Monthly Accounting Processes Monitoring and Coordination:Supervise and coordinate the company’s monthly accounting procedures, ensuring adherence to financial protocols and timely completion of tasks. Show less

- Pre-launch PeriodCoordinating comprehensive app launch preparations from Oct 2019 to March 2020, including user testing and feedback integration.Establishing a robust customer support system integrated with ZendeskDeveloping in-app contents, ensuring a seamless customer journey and effective communication.Managing the launch campaign, resulting in the successful release of the ParaGönder App on the App Store in April 2020.Monitoring key performance indicators… Show more - Pre-launch PeriodCoordinating comprehensive app launch preparations from Oct 2019 to March 2020, including user testing and feedback integration.Establishing a robust customer support system integrated with ZendeskDeveloping in-app contents, ensuring a seamless customer journey and effective communication.Managing the launch campaign, resulting in the successful release of the ParaGönder App on the App Store in April 2020.Monitoring key performance indicators (KPIs)//- Post-launch Period* Revenue Tracking and ManagementRevenue tracking of commission and foreign exchange income.Conducting feasibility studies for campaign planning.Executing competitive analysis and benchmark studies to make strategic business decisions.* User Acquisition & Mar-Com StrategyMonitoring user acquisition performance across all channels and developing new customer acquisition strategies.Enhancing İŞBANK AG branch channel management.Leading digital marketing campaigns aimed at user acquisition and brand awareness across META and Google platforms.Establishing various user acquisition platforms, including go.paragonder.com (lead), partner, brand ambassador, and referral channels.Performing field visits in Germany.Traditional media communication efforts (radio ads, brochures, posters).* Customer Experience & Support EnhancementCreating detailed customer journeys and managed communication channels, overseeing all customer interactions including email, notifications, and SMS communications.Conducting customer support and insight analysis, effectively managing complaint resolution processes.Results Achieved:Successfully increased the customer base fourfold by the end of 2021 compared to the launch year, and sixfold by the end of 2022.Achieved significant revenue growth, with cross-border money transfer transactions reaching nine times the launch year total by the end of 2021, and fifteen times by the end of 2022. Show less

In October 2019, after transferring my responsibilities from the Corporate Communication team, I became involved in the establishment process of Maxi Digital GmbH, a 100% Softtech subsidiary based in Frankfurt am Main, Germany. In addition to following legal and operational aspects of the company formation, I also took on the role of coordinating and managing the product, brand and marketing communication activities for "ParaGönder", the mobile application developed by the Softtech… Show more In October 2019, after transferring my responsibilities from the Corporate Communication team, I became involved in the establishment process of Maxi Digital GmbH, a 100% Softtech subsidiary based in Frankfurt am Main, Germany. In addition to following legal and operational aspects of the company formation, I also took on the role of coordinating and managing the product, brand and marketing communication activities for "ParaGönder", the mobile application developed by the Softtech Innovation team, which is the Maxi Digital GmbH's first product. Show less

• Project Coordination for the Corporate Social Responsibility Initiative “Yapay Zeka ile Yeni Ufuklar”
Softtech - IBM Collaboration• Internal Communication: Creation and Coordination of the “Softtech Running Team” and Participation in the Istanbul Marathon
2018 - Darüşşafaka Society: “Söz Konusu Eğitimse Yardıma Koşarız” Campaign
2019 - TEMA Foundation: “Ağaç Kardeşliği” Campaign• Softtech Infoday: Annual Company Event Organization with Event, Production and Creative… Show more • Project Coordination for the Corporate Social Responsibility Initiative “Yapay Zeka ile Yeni Ufuklar”
Softtech - IBM Collaboration• Internal Communication: Creation and Coordination of the “Softtech Running Team” and Participation in the Istanbul Marathon
2018 - Darüşşafaka Society: “Söz Konusu Eğitimse Yardıma Koşarız” Campaign
2019 - TEMA Foundation: “Ağaç Kardeşliği” Campaign• Softtech Infoday: Annual Company Event Organization with Event, Production and Creative Agencies• Collaboration with the Human Resources Department for the Recruitment Project “Yetenek Kuşağı” : Brand & Communication Coordination• Collaboration with the Transformation Department for the Company Transformation Process & Culture and Values: Brand & Communication Coordination • Internal Communication: Coordination of Artificial Intelligence Events for Employees and Their Children• Internal Communication: Coordination of Employee Motivation Events “Inner Talents” as “İçimizdeki Cevherler”• Management of Brand and Communication Activities for Projects in Collaboration, Social Responsibility, and Other Departments, Including Coordination with Creative and Production Agencies• Liaison with Firms and Printing Houses for Promotional Materials and Printing Needs for Collaboration, Social Responsibility, and Other Department Projects Show less

• To support preparation of brand and marketing strategies through gathering, analysis and interpretation of market data, research and competitor intelligence to maximize sales and market share in market. • Customer data analysis on CRM platform, planning and managing online research projects, analyzing the results for communication plans, sell-out campaigns and partnership projects.• Working on different data sources and platforms in the company for Big Data Project… Show more • To support preparation of brand and marketing strategies through gathering, analysis and interpretation of market data, research and competitor intelligence to maximize sales and market share in market. • Customer data analysis on CRM platform, planning and managing online research projects, analyzing the results for communication plans, sell-out campaigns and partnership projects.• Working on different data sources and platforms in the company for Big Data Project, searching for the ideal deduplication and segmentation methodologies.• Be able to read the market through forecast techniques, to enable foresight in reading future trends that would influence the market. • Provide a market intelligence resource and service for each Business Unit. • Preparation and clear analysis of all market share data (Europool & GFK and regular & adhoc researches both qualitatively and quantitatively) and findings to be communicated to all Business Units'. • Managing all market research projects related with the demand of different Business Units with third parties.• Monitoring & analysis of trends in the automotive and tire industry with regards to key macro-economic and industry related indicators. Show less

Following and contributing the implementation processes of corporate and business segments event projects and sponsorships within the framework of the Business Strategy.Following and preparing reports about quantitative/qualitative results of the event actions. Ensuring the coordination and communication between agencies, business segment and other related departments during the projects.

Following the Sales Process of Wholesale Sale DepartmentPreparing daily reports for sales rates, inventory and storesCollecting information from the stores and preparing weakly schedule for their sales activities and store designsAttending new season determination meetings and following the processes

Consumer Banking- Retired BankingMass Acquisitions- Lead Generation Following the campaign for Retired CustomersPreparing daily-weekly-monthly reports for the campaignHelping to the branches about the campaignCommunicate with the customers and following their processControlling the application forms and processes, accounts from the system.

(BSH Çerkezköy Dishwasher Factory)Examining Production Systems and Methods Examining Production Line and Drawing Production ChartHelping Analysis of Efficiency Measurement Following and Observing Six Sigma Projects in the FactoryFollowing the Activities of Quality DepartmentFollowing the Activities of R&D DepartmentExamining the activities of Maintenance Department Following TOP IDEA ( Suggestion Systems for Workers)