Regional Marketing Specialist
Current- Collaborate with entire regional team to establish execution of projects and campaigns for Tampa, Sarasota, Treasure Coast and Naples/Ft. Myers divisions; an approximate total of 40 communities.- Spearhead communication with in-house creative team to create compelling content that resonates with target audience's while driving brand visibility and recognition across the Florida region.- Specialize in community specific collateral, maintain all regional visual assets to be latest and… Show more - Collaborate with entire regional team to establish execution of projects and campaigns for Tampa, Sarasota, Treasure Coast and Naples/Ft. Myers divisions; an approximate total of 40 communities.- Spearhead communication with in-house creative team to create compelling content that resonates with target audience's while driving brand visibility and recognition across the Florida region.- Specialize in community specific collateral, maintain all regional visual assets to be latest and greatest versions.- Leverage analytics tools to measure campaign performance, making data-informed adjustments for continuous improvement, specifically on targeting parameters.- Support and manage multiple projects from conception to completion working closely team members. Write, edit and proof printed material. Show less