Design exclusive range of jewelry for the brand for its stores in the US and Europe. spotting color trends and forecast in international jewellery trade fairs, look after the product development and sampling of jewellery products, costing, production and branding.

given creative direction to the design team and came up with very exclusive luxury jewelry pieces for its mother brand Sutra Jewels in New York. designed limited edition pieces of jewels in exclusive precious stones in different cuts and shapes such as diamonds, ruby, tanzanite, emerald, blue sapphire, pariba tourmaline etc. for its A-listed clients in the US, from diplomats to Hollywood celebrities.

Designed and developed jewellery collections for its wholesale market places such as amazon and e bay. sourcing the right jewellery for its online sales. developed bulk orders from domestic and international white labels and buyers.

designed and developed a funky fashion jewellery collection 'I love Retro' for Voylla selling from its own portal and also selling from Pernia's Pop up shop, KOOVS.com, hopscoth.in. designed and developed jewellery collections for its wholesale clients such as Fab India, AND and Global Desi, amazon etc. designed and developed a bridal jewellery range called 'Banaras' using the art of Meenakari. designed and developed a daily wear jewellery collection 'Mogra' inspired by tropical rain flower mogra majorly found in India having spiritual connections. the collection is picked up by Fab India. designed and developed contemporary fashion jewellery collection 'Baroque', 'Rose Garden', 'Tree of Life' and 'Marrakech' taking inspiration from European art movement, Roses, colors and textures of tree, Moroccan art and architecture respectively.

closely worked with the Directors based in LA, USA. designed and developed one of the top selling range of bridal rings called ' WOW Bridal' made of 18k white and pink gold with blue sapphires and diamonds. designed and developed 'The Taj collection' inspired from the Taj Mahal in 18k white gold and semi precious stones such as blue topaz, carnelian, turquoise, amethyst, citrine, peridot etc. with diamond accents. designed and developed 'Exotic Drop Earrings' collection in 18k white, yellow and rose gold with gemstones such as pink tourmaline, lemon quartz, amazonite, turquoise, smoky quartz, coral, rose quartz, carnelian, amethyst etc. creative banners on the portal and contents also done under my supervision.

Curriculum Development, Jewellery Design Projects such as Gold Jewellery, Diamond Jewellery, Kundan Meena Jewellery, Jewellery Range Development for International Luxury Brands, Faculty Management, Placements and Intern ship of students, Industry Linkages, Industry and Government Projects, Skill exchange with overseas Design Schools and Universities, Confidence Building and Soft Skill Improvement among students and stuff

Designed an produced Jewellery for The Jewellery Channel USA, ShopNBC USA, QVC USA, Home Shopping Network USA The Jewellery Channel UK and Germany, Departmental Stores such as J C Penney, Macy's, Wall Mart etc. based in USA

Designed and produced Jewellery for J C Penney , Zales. Worked on M.Suresh's Jewelry line for Basel Jewellery and Watch Fair 2005,Designed and produced a range of jewellery in 14k gold for its domestic brand called 'ADORA'. Designed high end Signature Jewellery by Lata Mangeskar in diamonds ' Swaranjali' for ADORA