Ionela Mihaela Toma Email & Phone Number

Barcelona, Catalonia, Spain

• Lead the optimization of workflows and improved cross-functional collaboration, by successfully implementing initiatives that streamlined processes and enhanced team alignment.• Set up JIRA Dashboard Automation which helped streamline the process for sharing assets across campaigns, saving hours of manual work which improved cross-team collaboration, and enhanced vendor communication.• I revamped the cross-functional meetings into a centralized information hub, improving alignment, resource allocation, and strategic planning across internal teams and stakeholders.• I’ve initiated regular check-ins with Product, LiveOps, Brand, and Community, fostering transparency, alignment, and stronger interdepartmental relationships.• Restructured our internal monthly production report by providing more clarity to the data and enhancing the user experience via improving data visualization, leading to reduced follow-up queries and improved stakeholder needs.• Introduced a structured creative brief template to reduce delays and misinterpretations in creative projects, resulting in more efficient workflows. This was used and applied across different games.• Initiated and collaborated to create an automated campaign framework, providing clear project timelines and improving creative delivery visibility for stakeholders, which also helped with resource allocation and forecasting of deliveries.

London, England, United Kingdom

• Managed and owned the localisation of Apple's web pages across 53 regions while working in a timely manner and delivering high-quality service.• Trusted with delivering localisation of major Apple product launches and internal campaigns under strict confidentiality and deadlines.• Managed and liaised with internal teams, clients, and third-party vendors on delivering projects from briefing to deployment.• Worked with the developing team to improve the internal tracking tool system.

London, United Kingdom

• Owned, initiated, and improved the Audio Visual communication platform for our vendors/suppliers, resulting in a more efficient process and a stronger audience globally.• Documented the roadmap of the global vendor onboarding process by adding structure, clear communication, and highlighting potential issues. This increased the quality standard of the process, which is still used today.• Managed and delivered a streamlined financial process in cooperation with one of our vendors. • Developed our internal website to promote service management delivery and meet stakeholders' needs.• During Covid-19, our department was responsible for deploying AV equipment globally to all of our employees. I handled the delivery of internal communications, minutes, and follow-up actions for our vendors under time constraints.• Processed, reviewed, and prepared purchase orders and invoices per the compliance requirements, which I helped document.• Mitigated issues and escalated them to the relevant third-party suppliers.

London, United Kingdom

• Used project scoping and requirement gathering to deliver milestones for the world's leading visual effects & animation company for films such as ‘Bohemian Rhapsody’.• Launched a series of processes and workflows for our pipeline system to track the status & progress of our motion pictures - these are still in use today.• Engaged in relationship building with internal teams to ensure our targets and KPIs were achieved.• Provided technical support and solutions to our producers, management, and production team to ensure the successful and timely delivery of VFX and animation work.• Delivered and provided complete and accurate solutions to problems by articulating technical information to non-technical members. • Produced reports and training guides which are still in use today.

London

• Launched a portfolio of websites and apps for clients, events, and stakeholders by coordinating web development, design, and content, whilst ensuring the division of responsibility.• Established myself as a project coordinator from a marketing assistant in less than 18 months, due to my natural ability to deliver high-quality projects and my clear & concise communication while maximizing results.• Coached new team members on our software, processes, and bespoke CMSs, and empowered them to become proactive and self-sustainable.• Increased the pages per session by 17% and doubled the revenue by creating A/B tests and improving the user experience and journey.• Established a strong stakeholder relationship during our business innovation programs.• Improved the brand`s digital presence by creating social media and newsletter campaigns.