Iryna Chaban Email and Phone Number
My work experience has been more than 15 years. For this period, I have been working as a teacher of language, as a tutor of mathematics, as a marketing specialist and lecturer, as a leader of teams, as a head of department, as a business and marketing consultant.As a Digital Marketing Specialist I have:▪10+ years experience in digital marketing, PPC (at advertising agencies and on the client side)▪2+ years experience in a supervisory role▪50+ projects/campaignsMy Key Activities were:▪Overseeing marketing department▪Launching, testing and optimization of advertising campaigns (multiple platforms)▪Identifying and tracking KPI's on all platforms▪Efficiency analysis and management reporting▪Managing and developing large budgets▪Implementation of new tools▪Market analysis, target audience analysis, competitors analysis▪Presenting data in cohesive set of digital dashboards▪Working with sales department to maximize profit▪Communication with contractors▪Client engagement and communication▪Development of requirements for the software and tools customization▪Training and coachingMy experience includes the next Tools:▪Google Ads (Search, DSA, RLSA, GDN, Remarketing, Shopping Ads)▪Bing Ads, Yandex Direct▪Facebook Ads (post promotion, dynamic remarketing)▪Youtube▪Google Analytics▪Google Tag Manager▪Adwords Editor▪Experience with API-generators (Garpun, K-50, Pricer)▪Experience with automation bid management solutions (K-50)▪Excel, Google SheetsMy biggest passion now is education, development, mental health, and well-being. As a result, now I am a master’s degree student of Psychology. I am also studying in the European Association for Transactional Analysis as a psychotherapist.Currently, I open to work in one of the next directions:1) Digital Marketing Specialist,I have already mentioned my experience in marketing above.2) Manager, Coordinator, Administrator, Organizational Psychologist- For more than six years, I managed different teams. As a result, I have strong communication and interpersonal skills, participated in team building, staff development, and talent management activities.- I got big experience in recruiting, interviewing, onboarding, and employee training in the Head of Marketing Department position.- As an educator, I provided lots of lectures and training for teenagers and adults in public and online. - As a psychologist, I got experience in consulting, coaching, and group therapy. Have a toolkit for stress management and conflict resolving.- I have strong organization and time managing skills.
Self Employed
View- Employees:
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PsychotherapistPrivat Practice May 2021 - PresentKyiv, Kyiv City, Ukraine
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Marketing And Business ConsultantSelf Employed Oct 2015 - PresentKiev, Ukraine -
Head Of Marketing DepartmentNadavi Trade System Mar 2017 - Dec 2019Ukraine-- Marketing department management-- Launch and optimization of advertising campaigns-- Marketing analysis, seeking for new opportunities, checking and introduction of new tools-- A/B testing (in frames of advertising campaigns)-- Inter-department communications -- Requirements & design development for internal software -
Senior Product Marketing ManagerNadavi Trade System Nov 2014 - Mar 2017Kiev Region, Ukrainesuccessful developing and launching campaigns to bring high quality traffic for all websites (ek.ua, m.ua, e-katalog.ru, magazilla.ru), working on workflow automation, reporting -
Visiting LecturerWebpromoexperts Apr 2014 - Dec 2019Kiev, Ukraine„PPC Marketing” and „Internet-marketing” courses,https://webpromoexperts.net/lectors/irina-chaban/ – lectures, workshops, webinars, video courses -
Head Of Digital MarketingIplace Llc Jan 2013 - Nov 2014Kiev, Ukrainedeveloping and launching campaigns for clients of Ukraine, Kazakhstan and USA (Kyivstar, Vodafon, Intertop, Protoria, DEC education, Master Card, „Альфа” bank, „Надра” bank, „Русский стандарт” bank, Mojo, PitBull etc.) -
Digital Marketing SpecialistIplace Llc Apr 2011 - Jan 2013Kiev, Ukraine-- Managed numerous clients simultaneously, optimizing campaigns towards individual performance goals-- Built and managed paid search and display scaling campaigns (multiple channels)-- Analyzed competitors (websites, marketing activity) and target markets to contribute effective clients' strategies and budgets-- Сoordinated the creation of materials, validated them with the Production team-- Prepared presentations and reports for Account Executive and Business teams highlighting campaign performance and progress towards business goals-- Collaborated with Account Executive team to craft a strategic message and set proper client expectations-- Interacted directly with clients: presenting strategies, tools, ideas, clarifying the issues, solving problems, establish strong and positive relationships-- Kept track of trends and innovations in marketing, introduced them to the team, proactively implemented them in clients' strategies.-- Established and maintained partnerships with PPC ad platforms and vendors***At the end of the period I had a few months of successful internship in Sales DepartmentTOOLS: Google Ads, Bing, Facebook, Google Analytics, Google Tag Manager, Microsoft Excel, PowerPoint, Google Docs, Google Ads EditorCERTIFICATIONS: Google Ads Search, Google Ads Display, Google Ads Video, Google Analytics Individual Qualification -
Junior Marketing Ppc SpecialistSeo-Studio Oct 2010 - Apr 2011Kiev, Ukraine-- Constantly managed, analyzed and optimized the performance of ad campaigns for several clients simultaneously - for different traffic sources-- Participated in forming effective paid search strategies and planning budgets-- Wrote attractive text ads for multiple channels campaigns-- Wrote recommendations for landing pages for customers-- Developed and launched new ad campaigns-- Developed and maintained monthly media plan across all campaigns-- Produced reports for clients, dashboards, presentationsTOOLS: Google Ads, Google Analytics, Google Ads Editor (AdWords Editor), Excel, Facebook, Vkontakte, Yandex Direct -
Executive AssistantСтудия Детских Праздников "Радужный Мир" Sep 2009 - Oct 2010Kiev, Ukraine- Developed and designed children/teens entertainment programs while maintaining costs - Selected appropriate activities based on age/needs of the children and the goals of events- Organized, planned and led a wide variety of activities for children/teens- Was engaged in public performances- Communicated and cooperated effectively with colleagues- Communicated with parents as needed, providing quality customer service- Implemented a schedule for team members- Taught, supervised and supported new team members- Solving problems
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Private Tutor Of MathematicsSelf Employed Oct 2007 - May 2009Kiev, Ukraine- Identified, developed, and implemented tutoring strategy and plan according to students' needs and goals- Prepared and used relevant tutoring methods and materials - Provided feedback to students using positive reinforcement techniques to encourage, motivate and build confidence in students- Monitored and assessed student performance- Collaborated with students' teachers to determine students' needs, develop tutoring plans, and assess student progress- Provided feedback to students' parents in person and by phone- Kept track of session dates and times, schedule and plan individual tutoring sessions
Iryna Chaban Education Details
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Psychology -
Secondary And Higher Education -
Ukrainian Language & Literature And Teacher Education (Double Degree)
Frequently Asked Questions about Iryna Chaban
What company does Iryna Chaban work for?
Iryna Chaban works for Self Employed
What is Iryna Chaban's role at the current company?
Iryna Chaban's current role is Digital Marketing Specialist, Psychologist, Organizational Psychologist, Psychotherapist, Lecturer - open to new opportunities.
What schools did Iryna Chaban attend?
Iryna Chaban attended National Pedagogical Dragomanov University, Borys Grinchenko Kyiv University, Borys Grinchenko Kyiv University.
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1bigmir.net
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2bigmir.net, mirs.com.ua
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3symphony-solutions.eu, miatech.org, miatech.org
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