Isabela De Araújo
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Isabela De Araújo Email & Phone Number

Data Application Expert | Functional Analyst at Mediahuis Technology & Product Studio
Location: Luxembourg, Luxembourg, Luxembourg 10 work roles 5 schools
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Role
Data Application Expert | Functional Analyst
Location
Luxembourg, Luxembourg, Luxembourg
Company size

Who is Isabela De Araújo? Overview

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Quick answer

Isabela De Araújo is listed as Data Application Expert | Functional Analyst at Mediahuis Technology & Product Studio, a company with 662 employees, based in Luxembourg, Luxembourg, Luxembourg. AeroLeads shows a matched LinkedIn profile for Isabela De Araújo.

Isabela De Araújo previously worked as Digital Marketing Project Manager at Mediahuis Nv and Revenue and Channels Management Assistant at Shepinetree. Isabela De Araújo holds Master'S Degree, Data Driven Marketing - Digital Marketing And Analytics from Nova Ims Information Management School.

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Mediahuis Technology & Product Studio

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Profile bio

About Isabela De Araújo

My passion for strategic and analytical marketing began in my early days in the field. I have been able to develop these skills in sectors such as hospitality, marketing agencies, and media across three different markets: Brazil, Portugal, and now Luxembourg.With experience ranging from client support to strategy development, I see myself as a holistic professional dedicated to optimizing processes and generating better results through data-driven decision-making.As a Digital Project Manager and a Master in Data-Driven Marketing, I am committed to continually enhancing my knowledge and making a significant impact through data-driven strategies, with a particular interest in AI and Machine Learning techniques, especially in Natural Language Processing (NLP) algorithms.Let’s drive business growth in the evolving digital landscape together? Happy to connect.

Current workplace

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Mediahuis Technology & Product Studio
Mediahuis Technology & Product Studio
Data Application Expert | Functional Analyst
Luxembourg City, LU
10 roles

Isabela De Araújo work experience

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Digital Marketing Project Manager

Current

Luxemburgo

Responsible for enhancing Contacto's brand attractiveness through digital marketing strategies, including awareness and repositioning campaigns. Led the redesign of the website during the migration to the CUE platform. Organized events that drove new subscriptions and actions that resulted in over 50,000 APP downloads. Developed marketing plans for special.

Oct 2022 - Present

Revenue And Channels Management Assistant

Shepinetree

Lisbon, Portugal

Managed online acquisition channels and optimized advertising strategies while overseeing revenue management and data collection for analysis. Provided customer service and supervised contracts for accommodation units in Lisbon, including inventory and occupancy management. Handled transactional data to optimize operations and enhance customer acquisition.

May 2020 - Aug 2022

Deputy Leader

Portugal

Participated in an academic project at ESCS Lisbon (Escola Superior de Comunicação Social), developing and presenting a PR communication plan for the Scottish Foundation THE DAILY MILE. Collaborated with approximately 20 students from 13 countries across four continents to create a strategy for raising awareness of the project, ensuring effective.

Mar 2021 - Jun 2021

Administrative And Marketing Assistant

Lisboa E Região, Portugal

Supported the sales, marketing, and operations departments through data collection and analysis for reporting purposes. Developed marketing personas and market maps to create targeted advertising and institutional content. Assisted relationships and communication with stakeholders and partners.

Apr 2019 - May 2020

Customer Success Intern

Belo Horizonte

Optimized and monitored digital marketing metrics and KPIs to improve customer performance. Implemented strategies that led to increased upsell opportunities and enhanced overall revenue. Planned and executed online campaigns in collaboration with social media, content, web design, acquisition, and SEO teams. Managed data related to customer retention.

Jul 2018 - Jan 2019

Account Attendant

Belo Horizonte E Região, Brasil

Managed accounts and projects, optimizing task distribution through a newly created workflow that reduced supplier costs. Advised clients on brand positioning, target market analysis, market research, and trends. Served as the primary liaison between the operational marketing team and clients, supporting the development and monitoring of advertising.

May 2017 - Jul 2018

Organizer Team Member

Belo Horizonte E Região, Brasil

Participated as a volunteer in the 2018 TEDx edition in Belo Horizonte, Minas Gerais, contributing to operational event organization, partnership acquisition, and external communication, including marketing activities.

Apr 2018 - Jun 2018

Assistant Event Manager

Belo Horizonte E Região, Brasil

Responsible for event development, planning, and briefings for gatherings of up to 1,000 attendees. Managed visual communication, coordinated and trained the operational events team. Provided on-site assistance, supervised assembly and disassembly, and oversaw all project phases from start to finish, including supplier quotations and contract negotiations.

Mar 2015 - Apr 2016

B2B Commercial Assistant

Belo Horizonte E Região, Brasil

Managed group bookings and worked with regional event organizers. Oversaw client relationships, negotiations, proposals, contracts, and service orders. Monitored commercial outcomes and market share, by preparing technical reports and charts, and providing comprehensive customer support.

Dec 2013 - Jan 2015
5 education records

Isabela De Araújo education

Master'S Degree, Data Driven Marketing - Digital Marketing And Analytics

Dissertation: ASSESSING THE IMPACT OF NEWS AVOIDANCE ON AN ONLINE NEWSPAPER PERFORMANCE. An applied case study of user engagement over.

Técnico, Business Administration And Management, General

Escola De Formação Gerencial Sebrae

Inglês, Teaching English As A Second Or Foreign Language/Esl Language Instructor, Alte Level 3

FAQ

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What company does Isabela De Araújo work for?

Isabela De Araújo works for Mediahuis Technology & Product Studio.

What is Isabela De Araújo's role at Mediahuis Technology & Product Studio?

Isabela De Araújo is listed as Data Application Expert | Functional Analyst at Mediahuis Technology & Product Studio.

Where is Isabela De Araújo based?

Isabela De Araújo is based in Luxembourg, Luxembourg, Luxembourg while working with Mediahuis Technology & Product Studio.

What companies has Isabela De Araújo worked for?

Isabela De Araújo has worked for Mediahuis Technology & Product Studio, Mediahuis Nv, Shepinetree, Globcom Project - A Global Virtual Team Learning Project Run By The Global Communication Institute, and Rent & Relax.

How can I contact Isabela De Araújo?

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What schools did Isabela De Araújo attend?

Isabela De Araújo holds Master'S Degree, Data Driven Marketing - Digital Marketing And Analytics from Nova Ims Information Management School.

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