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I am a business development professional at the intersection of emerging tech, digital media, and strategic leadership. I use data-driven insights to build platforms and communities that bring the next generation of technology into the hands of consumers.Currently, I lead partnerships at Disney’s Star Sports Lab, driving R&D through collaborations with the VC community, academia, and innovators to improve broadcasting technology and enhance fan engagement. Slightly busy shaping the future of sports media.At JioTesseract, Reliance’s AR/VR startup, I led Appstore development and wore multiple hats during the four-year, meaningful startup journey: investor relations, go-to-market strategy, customer trials, marketing, partnerships, and project management. I contributed to the implementation of emerging tech in 5G, retail, sports, and arts & culture venues.Prior to venturing into startups and tech, I was a journalist in New York and Singapore, covering geopolitics, immigration, and entrepreneurship, with a focus on community development and engagement, digital video production, and editorial writing.At Harvard Business Review, I commissioned leadership stories from business and academia to help young professionals advance in their careers. At CNBC, I managed digital communities, regional events, and live production to bring financial awareness among millennials. At HuffPost, I enjoyed covering the Trump-Clinton election, but more importantly, I brought stories from the South Asian diaspora to the forefront in the U.S. economy.Throughout my career, I have leveraged content and technology to create impactful experiences. I excel in leading teams, fostering collaboration, and driving innovation. Personally passionate about: Trekking, scuba diving, culinary arts, Indian folk art, and craft spirits 🥾🤿🥘🖼️🍷Public Speaking: 1. Cogcast, Cognito Podcast: Exploring AR, VR and the Metaverse in a Dynamic Media Landscape/ https://bit.ly/3ZmhUjL2. JioInstitute Masterclass: The Future of Storytelling with AR/VR/ bit.ly/3EIH02I 3. IIT Bombay, Solve For Billions Conclave: JioGlass, The Next Virtual World Sensation 4. Humans of XR: Connect With XR Leaders and Innovators Pushing the Boundaries of AR/VR/ https://bit.ly/3PEErVU 5. Hack2Skill: XR Content Landscape in India and the opportunities for creators with JioTesseract/ bit.ly/3sTztvn 6. 5G Catalyst Summit: Importance of 5G-Ready Content and Apps to Drive the Future of XR Technology/ https://bit.ly/3PoTQIq 7. How to Build Applications for JioGlass: Platform/ https://bit.ly/3PFQwKd
The Walt Disney Company
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Head, StarlabThe Walt Disney CompanyMumbai, Mh, In
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Manager, Star Sports LabThe Walt Disney Company Apr 2024 - PresentMumbai, Maharashtra, IndiaLeading partnerships at Disney's Star Sports Lab, driving R&D by integrating emerging tech solutions into sports broadcasting. Currently building a sports incubator and hackathon program that fosters collaboration between the VC community, academia, and innovators.
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Sr. Manager, Partnerships/ Developer Growth LeadJio Tesseract Jan 2022 - Sep 2023Mumbai, Maharashtra, IndiaLed business development, partnerships, marketing, and GTM strategy for India's biggest telco's AR/VR ecosystem. Implemented solutions for Reliance's 5G, retail, and sports businesses. Career Highlights• Metaverse Pioneer: Led the JioGlass Partner Ecosystem from 0 to 5,000+ partners, publishing 200+ Metaverse experiences, becoming India's largest and the world's third-largest Metaverse creator partner community.• Team Builder: Built and mentored a diverse team of project managers and software engineers to launch JioVerse, India’s first Metaverse Appstore, achieving a Leadership Net Promoter Score (NPS) of 9.2/10.• Growth Catalyst: Led a cross-functional "Growth Squad" team conducting qualitative and quantitative research to enhance customer trials, boosting daily usage, active users, and NPS significantly within six months.• Education Advocate: Served as an Advisory Council member for the Jio Institute Journalism Program, delivering masterclasses on XR app development.• Luxury Retail Metaverse: Spearheaded India's largest luxury retail Metaverse, integrating 35+ Reliance Retail brands and generating 300,000+ unique impressions.Impactful Initiatives• Consumer Launch Expertise: Orchestrated the national launch of JioTrue5G and JioGlass at India Mobile Congress 2022, demonstrating XR use cases to global leaders and policymakers.• Investor Relations: Managed investor relations, presenting AR/VR research, apps, and product improvements to Reliance's Board and Jio Investors.• Partner Program Pioneer: Launched the JioGlass Verified Partner Program, onboarding 30+ top AR/VR companies, reducing content development timelines by 12 months.• Influencer Marketing Pro: Directed the JioDive launch influencer campaign, driving 4.5M views with a 45% unique page views to order clicks ratio at INR 1.03 cost per view.• Content Acquisition Expert: Negotiated 100+ 360 VR videos at a 70% discount. -
Business Development ManagerJio Tesseract Apr 2021 - Jan 2022Mumbai, Maharashtra, IndiaBuilt the JioGlass XR Appstore covering Gaming, Entertainment, Learning, Health and Wellness, and Productivity apps by partnering with global developers and content creators.
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Mixed Reality Content StrategistJio Tesseract Jan 2020 - Apr 2021Mumbai, Maharashtra, IndiaI help developers get access to the right resources so they can build meaningful and transformative AR VR applications for the next billion Internet users.
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Associate EditorHarvard Business Review May 2019 - Sep 2019New Delhi Area, IndiaI strategized content for Ascend, an HBR product designed to offer practical guidance to young professionals. I took the lead in planning and executing the publication's Instagram launch, where I oversaw content creation. Additionally, I worked closely with market leaders and industry experts to commission insightful stories that helped them elevate their career. Collaboration was key in my role, as I teamed up with the growth and marketing department to foster a thriving community centered around career advice tailored to young managers. These experiences honed my skills in content strategy, project management, and community building, further fueling my passion for helping individuals advance in their careers. -
Apac Social Media ProducerCnbc Jul 2017 - Dec 2018SingaporeAs the APAC Social Media Lead, I specialized in audience engagement and content creation. I strategically built social media communities, amassing over 1 million followers, and produced digital videos on topics like North Korean entrepreneurship and Southeast Asian tech initiatives, generating a total engagement of 10 million. I led the Asia production of "Life Hacks Live," with notable guests like DBS Bank CEO and Gary Vaynerchuk, consistently achieving over 1 million views per video. Additionally, I efficiently managed resources for key regional tech and entrepreneurship events like Money 2020, the Singapore Summit and the historic Trump-Kim Summit, enhancing CNBC International's reputation in the Asia-Pacific region. -
Video FellowHuffpost Jul 2016 - Jan 2017New York, New YorkResearched, planned and produced digital video projects covering politics, technology and immigration during the 2016 U.S. presidential election. Total engagement exceeded 2 million.Enterprise Projects: • NYC's Bengali speakers vote for the first time in the general election (https://www.facebook.com/watch/?v=360906850920135)• Japanese-Americans Imprisoned For Ethnicity Speak Out In Defense Of Muslims (https://bit.ly/3PEuOqa)• What The Polls Do To Us (https://www.facebook.com/watch/?v=10154174987716130)• This Artist Is Encouraging Strangers To Exchange Info Offline (https://www.facebook.com/watch/?v=10154189648901130) -
Freelance JournalistBusiness Line (Aka The Hindu Business Line) Sep 2014 - Jun 2015New Delhi Area, IndiaResearched and covered green technology initiatives across the country for the business edition of India’s third-largest national daily with a readership of more than 5.2 million. -
Head Of Business DevelopmentDu Beat Jun 2014 - Apr 2015New DelhiAt DU Beat, India's largest student media organization, I led the sales and partnerships efforts, overseeing a team of 13 executives and generating Rs 1 million in revenue through 21 key partnerships. My responsibilities extended to managing partnerships, distribution, digital growth, brand marketing, and facilitating continuous expansion. This multifaceted approach was instrumental in advancing DU Beat's business landscape and reinforcing its position as a prominent student media organization in India. -
Client Servicing InternMccann Erickson May 2014 - Jun 2014New Delhi Area, IndiaI conducted comprehensive research into India's broadcast digitization industry, allowing me to gain valuable insights into the market landscape. I also analyzed the brand positioning of DishTV, one of Asia's leading DTH service providers. Moreover, I played a pivotal role in the creative process by preparing detailed creative briefs to ensure the timely production of the brand's advertising collateral. These experiences deepened my understanding of client servicing and brand strategy within the dynamic advertising industry. -
Co-Founder And Communications HeadAdjactly Mar 2014 - Jun 2014DelhiDuring my college days, I ventured into entrepreneurship with a consulting start-up specializing in social media marketing, focusing on delivering creative solutions to events within Delhi University. We provided consulting services to college societies, where we devised effective communication and publicity strategies for their events, with a strong emphasis on SMO through Facebook and Twitter. We successfully managed prominent clients such as Medina, the theatre festival of Hindu College, Ecophoria, the Annual Economics Festival of Kamala Nehru College, EDZY Power Talks, the fashion brand PinkOrange, and Stycue, a web portal catering to spas. This experience allowed me to apply my skills and creativity to real-world marketing challenges within the academic community.
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Editorial InternCnn-Ibn Dec 2013 - Jan 2014Noida Area, IndiaDuring the historic 2013 Delhi Legislative Elections, I played a pivotal role in managing the assignment and production desk, ensuring smooth coordination among show guests, reporters, and videographers. I had the privilege of assisting senior journalists in conducting interviews with notable figures like Dr Harsh Vardhan, former Union Health Minister of India, and Arvind Kejriwal, former Chief Minister of Delhi. Additionally, I conducted vox-pop interviews, providing valuable insights into public sentiment. This experience was not only professionally enriching but also allowed me to contribute significantly to the channel's extensive coverage of this historic political event. -
Digital Media InternNdtv Jun 2013 - Jul 2013OkhlaI coordinated with the production team, ensuring the daily upkeep of the channel's website and Facebook page. My responsibilities extended to overseeing online feature sections, widgets, and photo galleries, all while meeting tight deadlines using publishing software like Core FTP and DTS. I actively monitored trending news stories from sources like IANS, PTI, Reuters, AP, and Forbes, and leveraged this information to produce engaging content spanning lifestyle, fashion, travel, and wellness. This experience honed my skills in digital media management, content production, and timely news updates within a fast-paced news environment. -
Intern And Freelance JournalistThe Hindu Dec 2012 - Jul 2013New Delhi Area, IndiaOver my three-year journey with The Hindu, I evolved from an intern working closely with the Associate Editor to a proficient freelance journalist, contributing significantly to the publication. I broke the front-page story of the impending closure of India's premier sign language institute, penned numerous impactful features for The Hindu's Delhi edition's Periscope page, and reported firsthand from the ground during a significant protest sparked by the tragic rape incident on December 16, 2012, in New Delhi. I also delved into the realm of social media entrepreneurship, showcasing my versatility as a journalist. This tenure enriched my skills and provided a platform to address critical issues and stories that matter to society.
Ishika Gupta Skills
Ishika Gupta Education Details
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Video Journalism -
Indraprastha College For Women, Delhi UniversityMass Communication/Media Studies -
Delhi Public School Vasant KunjBusiness/Commerce, General
Frequently Asked Questions about Ishika Gupta
What company does Ishika Gupta work for?
Ishika Gupta works for The Walt Disney Company
What is Ishika Gupta's role at the current company?
Ishika Gupta's current role is Head, StarLab.
What is Ishika Gupta's email address?
Ishika Gupta's email address is is****@****ract.in
What is Ishika Gupta's direct phone number?
Ishika Gupta's direct phone number is +65945*****
What schools did Ishika Gupta attend?
Ishika Gupta attended Columbia University - Graduate School Of Journalism, Indraprastha College For Women, Delhi University, Delhi Public School Vasant Kunj.
What are some of Ishika Gupta's interests?
Ishika Gupta has interest in Branding And Marketing, How I Met Your Mother, Rashmi Bansal, Arts And Culture, Global Cyberwarfare, Contemporary Dancing, Sherlock Holmes, Christopher Nolan, Travelling, Media Business.
What skills is Ishika Gupta known for?
Ishika Gupta has skills like Digital Media, Journalism, Marketing Communications, Content Managed Websites, Social Networking, News Writing, Broadcast Journalism, Field Reporting, Lifestyle Writing, Content Marketing, Brand Journalism, Contemporary Dance.
Who are Ishika Gupta's colleagues?
Ishika Gupta's colleagues are Christie Ritchotte, Marie Weiss, Louin Lee, Rosie Horide, Demetria Towns, Jeff Miller, Yilmaz Tuncay.
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Ishika Gupta
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Ishika Gupta
Product @ Rexera On Weekdays And Secretary (Ipp & Ex Vp Pr) @ Kanpur Toastmasters Club On WeekendsKanpur -
Ishika Gupta
Delhi, India -
ISHIKA GUPTA
Certified Corporate Hr || Expert Leadership Recruiter | Specializing In Global Talent Scouting Across All Levels | Connecting Visionaries With Exceptional Opportunities!Chandigarh, India -
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