Ishmeet Singh Email & Phone Number

Cologne, North Rhine-Westphalia, Germany

Berlin/Essen, Germany

• Streamlined the lead-to-cash process through Salesforce.• Enhanced data quality of product components & pricing, resulting in improved revenue source reporting within Salesforce.• Analyzed & streamlined the management process of licenses within the Martech stack, such as Salesforce and Marketo CRMs.• Led the Marketing Operations team's transition to Agile and Kanban, implementing a structured workflow that improved productivity, collaboration, and process transparency through the… Show more • Streamlined the lead-to-cash process through Salesforce.• Enhanced data quality of product components & pricing, resulting in improved revenue source reporting within Salesforce.• Analyzed & streamlined the management process of licenses within the Martech stack, such as Salesforce and Marketo CRMs.• Led the Marketing Operations team's transition to Agile and Kanban, implementing a structured workflow that improved productivity, collaboration, and process transparency through the use of JIRA and Confluence for project management and documentation. Show less

Cologne, North Rhine-Westphalia, Germany

• Established relevant KPIs according to business requirements via dashboards for data-driven decision-making on content marketing campaigns.• Regularly prepared wiki documentations and delivered onboarding/training sessions related to usage of HubSpot CRM for relevant stakeholders.• Contributed to Lead2Sales project that strengthened the sync between Salesforce and HubSpot while streamlining the lifecycle stage logic by removing ambiguous stages, resulting in a more efficient and… Show more • Established relevant KPIs according to business requirements via dashboards for data-driven decision-making on content marketing campaigns.• Regularly prepared wiki documentations and delivered onboarding/training sessions related to usage of HubSpot CRM for relevant stakeholders.• Contributed to Lead2Sales project that strengthened the sync between Salesforce and HubSpot while streamlining the lifecycle stage logic by removing ambiguous stages, resulting in a more efficient and leaner lifecycle.• Strategized business process analysis during the mailing tool migration project.• Cultivated strong partnerships with key stakeholders within Marketing, Lead Generation and Agile customer teams Show less

New Jersey, United States

• Analyzed and modified sales & marketing strategy to enhance year-on-year Sales by 22% & Return-on-Ads-Spend by 68%.• Handled incoming customer inquiries by devising tailored and automated solutions, ensuring a seamless and smooth customer experience.

Gurugram, Haryana, India

• Led a team of 10 for optimization of marketing campaigns by prioritizing tasks that aligned better with business objectives to improve leads generated by 20%, reduce ad expenses by 15% and improve email open rates by 25%• Collaborated with cross-functional teams to define and execute prospect and customer email and CRM communication strategy.• Leveraged online user behavior to improve customer segmentation, configure triggers, and deploy dynamic content for optimized customer… Show more • Led a team of 10 for optimization of marketing campaigns by prioritizing tasks that aligned better with business objectives to improve leads generated by 20%, reduce ad expenses by 15% and improve email open rates by 25%• Collaborated with cross-functional teams to define and execute prospect and customer email and CRM communication strategy.• Leveraged online user behavior to improve customer segmentation, configure triggers, and deploy dynamic content for optimized customer lifecycle. Show less

Gurgaon, Haryana, India

• Orchestrated change management in the form of migration from HubSpot CRM to Zoho CRM. Re-designed the automation processes including workflows, customer personas and journeys, while re-training stakeholders, optimizing costs by 20%.• Spearheaded team of 2 for implementation of email campaigns across customer lifecycle to improve open rates by 15%.• Supported website optimization which included A/B tests, analyzing performance and customer behavior.

Gurgaon, Haryana, India

• Conducted extensive research on matters of Intellectual Property (IP).• Wrote 100+ articles on matters of IP which refined website rankings by 20%.

Noida Area, India

• Produced Technical Datasheets of projects undertaken by the company, which involved understanding drawings of every part of the boiler and correspondingly putting down relevant parameters, dimensions etc.• Created separate databases of different boiler parts. These databases contain relevant information about specifications of each boiler part from different projects executed by ISGEC. Created for quick reference purpose, the databases can be used for proposal, thermal design estimation &… Show more • Produced Technical Datasheets of projects undertaken by the company, which involved understanding drawings of every part of the boiler and correspondingly putting down relevant parameters, dimensions etc.• Created separate databases of different boiler parts. These databases contain relevant information about specifications of each boiler part from different projects executed by ISGEC. Created for quick reference purpose, the databases can be used for proposal, thermal design estimation & detail design engineers.• Apart from the assignments mentioned above, had the opportunity to understand the basic processand key parameters involved for designing the boilers with respect to client requirement. Show less

New Delhi, Delhi, India

• Designed 15 digital media creatives to amplify Aashman’s Book Train Campaign which aimed to make educational material more accessible for underprivileged children.• Collected ~500 books in 2 months through the Book Train Campaign.

Master Of Business Administration - Mba, Business Administration And Management, General, 1.3

Problem Solving and Communication, Big Data Analytics, Online Marketing and Customer Analytics, Corporate Strategy, Business Strategy

Executive Programme - Digital Marketing And Analytics

3 month executive course to understand digital consumer behaviour and tailor the customer journey with experiences that convert, delight.

Bachelor Of Technology, Mechanical Engineering