Experienced marketing professional with a diverse background spanning roles as a Marketing Executive, Freelance media buyer, and Senior Marketer, I bring a wealth of expertise to the table. My focus on marketing sets me apart, showcasing a strategic approach to campaign execution. Backed by a year in customer service, I understand the importance of client satisfaction and effective communication. A commerce graduate with distinction, I actively contributed to university extracurricular activities for three years, highlighting my commitment to holistic growth. Currently passionate about marketing, I am eager to apply my skills in a dynamic role. Experienced in marketing strategy, content development, and meticulous media buying, I thrive in fast-paced environments. Open to new opportunities, I am seeking a challenging position in a good company where I can contribute meaningfully and continue my professional journey. Let's connect to explore how my skills can enhance your team's success.
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Digital Marketing ExecutiveScreen Advertising Agency May 2023 - Dec 2023Developed and executed comprehensive marketing strategies for diverse clients across healthcare, hospitality, automotive, furniture, and e-commerce sectors. Led teams, managed budgets, and optimized campaigns for maximum ROI.• Assist in the formulation of strategies to build a lasting digital connection with consumers. • Plan and monitor the ongoing company presence on social media.• Measure the performance of digital marketing efforts using a variety of Web analytics tools(Google Analytics, WebTrends, etc.).• Maintain partnerships with media agencies and vendors.• Manage and oversee social media content.• Measure the success of every social media campaign.• Stay up to date with the latest social media best practices and technologies.• Allocate budget across different media channels based on performance and objectives.• Develop comprehensive media buying strategies to meet campaign goals.• Ensure that ads are placed in the right context and environment to reach the target audience. • Set up and manage ad campaigns in ad servers or platforms. -
Senior Marketing And Public Relations SpecialistAtoz Services Study Abroad Apr 2022 - Dec 2022• Achieved a 250% increase in company profits during the peak season.• Expanded market presence by researching and entering two new countries.• Secured agents and established new partnerships with external companies and universities. • Enhanced customer service and client follow-up systems, leading to higher conversion rates. • Trained and supervised the sales team, ensuring optimal performance.• Boosted brand awareness and improved brand image, resulting in a 50% increase inconversion rates from these efforts.• Revised pricing strategy and developed more flexible packages tailored to customer needs.• Managed digital marketing campaigns and all social media platforms for the company.• Created effective paid advertisements, increased page engagement, and achieved significantresults while saving 187% of the marketing budget.
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Customer Support SpecialistQoraan Online Jun 2020 - May 2021Cairo, Egypt• Revamped and standardized the response system for our Facebook page, leading the mangment in adopting the new approach and significantly improving efficiency and response times.• First team member designated by management as the primary point of contact for customer issue resolution, collaborated with the operations team, and subsequently led the handling of complex customer problems.• Identified and addressed performance weaknesses, resulting in an 80% reduction in free trial cancellations, enhanced page reviews, increased customer conversion rates, and decreased customer acquisition costs.• The only team member responsible for the comprehensive training and supervision of new team members, ensuring their successful integration into the team.• Developed and implemented strategies that reduced customer service issues by nearly 90%.• Increased student subscription renewals through consistent follow-ups, effective problem resolution, and ensuring service excellence.• Consistently achieved top performance recognition within the customer service team throughout employment. -
TraineeGrowth Hack Services Feb 2020 - Apr 2020•Market Research: Conducted comprehensive market research and competitive analysis to identify target audiences and inform digital marketing strategy.• Social Media Management: Implemented effective social media strategies to increase brand visibility and engagement. Utilized platforms such as [platforms, e.g., Facebook, Instagram, Twitter] to build online communities and drive traffic.• Digital Marketing Foundations: Developed a strong foundation in digital marketing principles including SEO, SEM, content marketing, and social media advertising. Gained proficiency in using analytics tools like Google Analytics to measure campaign performance.• Campaign Support: Provided analytical support for marketing campaigns, contributing to data-driven decision making and process optimization. -
Advertising SpecialistLaila Coworking Space Jan 2020 - Feb 2020Cairo, EgyptResponsible for social media advertising -
Ige MemberAiesec Feb 2019 - May 2019Zagazig, Egypt
Israa Mostafa Education Details
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Very Good
Frequently Asked Questions about Israa Mostafa
What is Israa Mostafa's role at the current company?
Israa Mostafa's current role is Performance Media Buyer.
What schools did Israa Mostafa attend?
Israa Mostafa attended Zagazig University.
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Israa Mostafa
Business Development | Account Management | B2B Sales | Customer Relationships | Global Organizations |Digital TransformationCairo, Egypt -
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