Isuru R. Email and Phone Number
I am a UX designer with a combined 2 years of experience in user experience design and product design. I have helped companies transform their web and mobile applications to increase conversion rates by over 10%.Some examples include:• As a virtual mentor for University of Auckland graduate and postgraduate IT students, I worked with two teams of students to mentor them through a real-life project with 'Danone', a global leader in food and drinks; Guided the teams on user experience design principles for their designs and prototype, achieving retention rates of over 10% and improved task success rate by 5%.• As an associate engineer UX at Virtusa, I worked with a multi-disciplinary team to improve an internal dashboard for a British telecommunications company; this project resulted in an enhanced dashboard design with better navigation, increased conversion rates by 10% by carrying out A/B testing and iterative design process.• As a UX designer for a volunteer team project at Eastern Institute of Technology, I worked with a team of 5 to create a new mobile experience for 'Kaipatiki Project', a non-profit organization in Auckland; this project resulted in a new mobile app design with user-friendly navigation, event registration and information about workshops; through A/B testing, we were able to improve conversion rates by over 5%. I get excited about opportunities where I get to craft new user experiences for start-ups tech companies that in turn lead to big growth projects.I love connecting with new people, you can reach me at isuruar@gmail.com
Hell Pizza
View- Website:
- hellpizza.com
- Employees:
- 150
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Ux DesignerYouloveit Aug 2024 - PresentAuckland, New ZealandLeading the UX design process for a comprehensive gym workout app, focusing on creating an intuitive and engaging user experience for fitness enthusiasts.- Conducted user research and usability testing with 15 participants, identifying key pain points and opportunities for improvement in the existing fitness app landscape- Developed user personas, journey maps, and wireframes to guide the design process, resulting in a 25% improvement in task completion rates during prototype testing- Collaborated with developers to implement a gamification system, including challenges and rewards, which increased daily active users by 35%- Prioritized key features such as creating custom workouts, adding sets, adding additional options such as distance, time and speed to individual sets
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Senior Team MemberHell Pizza May 2023 - PresentAuckland, New ZealandEnsured 95% on-time delivery rate, contributing to a 10% increase in customer satisfaction through recent audits.Managed time efficiently to balance multiple orders and maintain peak performance during rush hours.Problem-solved under pressure due to incorrect addresses, traffic jams and other unexpected issues.Successfully resolved 80% of delivery issues independently, improving customer satisfaction scores. -
Ux Design InternStratus New Zealand Ltd Nov 2023 - Feb 2024Auckland, New ZealandIncreased conversion rates by 5% through strategic UX improvementsDrove a 10% boost in website traffic by implementing SEO-friendly design elementsCompleted the project within a 4-month timeframe, from initial concept to launchConducted user testing sessions using UserTesting platformFacilitated collaborative ideation and workflow mapping with FigJamSuccessfully balanced user needs with business requirements, creating a design that satisfied both stakeholders and end-usersOvercame initial challenges in defining project scope through effective communication and iterative planningDemonstrated adaptability and problem-solving skills in addressing evolving project requirements -
Virtual Internship MentorThe University Of Auckland Jun 2023 - Jul 2023Auckland, Auckland, New ZealandMentored a 3-week virtual internship of 4 teams of undergraduate and postgraduate students to develop an internal dashboard for Danone, focusing on mobile-first strategies, achieving alldeliverables ahead of schedule.- Facilitated initial meetings with the client to understand the project brief- Facilitated the consultant-client relationship and ensuring my teams understand their brief- Supported in developing an action plan that is achievable within the 3-week time frame- Guided the teams on user experience design principles for their designs and prototype- Supported strong team dynamics and addressing any challenges if/where they arise- Evaluated the designs and provided constructive feedback and supported strong team dynamics and addressed any challenges when they arose- Supported the teams to develop and deliver their pitch to win a chance to present to the client! -
Associate Engineer - UxVirtusa Jan 2022 - Apr 2023Colombo, Western, Sri LankaVirtusa is a global information technology services company that provides digital engineering and technology services for companies.I worked on redesigning an internal telecom SaaS dashboard and improving the information architecture, resulting in a 30% increase in login frequency and a 10% improvement in task completion rates through strategic design enhancements.Developed comprehensive problem and hypothesis statements, personas, and user stories, leading to a 15% increase in stakeholder alignment and project clarity.Aligned with PMs, Engineers and designers on cross teams to design 2 B2B SaaS solutions + side projects.Audited existing gaps in client websites using heuristic analysis and defined 3 solution areas for future exploration -
Operations ManagerPrime Culture Jan 2021 - Apr 2023Colombo, Western, Sri LankaPrime Culture is a home-grown online clothing brand that caters to the sportswear and athleisure market.I was responsible for the following as the Operations Executive:Responsible for communications with customers and clients and responding to queriesFinalizing customer inquiries and processing ordersCustomizing and optimizing website themes and templates to align with company branding and user experience goalsAdding and formatting website content, including text, images, videos, and other mediaEnsuring content is SEO-friendly and follow best practices for online visibilityInstalling configuring, and maintaining WordPress plugins to enhance website functionalityTroubleshooting and resolving any plugin-related issuesEnsuring the website is responsive and performs well on various devices and browsersConducting testing to identify and rectify any bugs or issuesPacking and arranging orders for pick up by the courierStock managementCoordinating with the factory to keep up to date with ongoing productionsCreating production plansFabric sourcing for new productionsCreating Instagram and Facebook adsCreating email marketing campaigns -
Creative DirectorZenik Global Jan 2021 - Apr 2023Colombo, Western, Sri Lanka -
Software Engineer InternVyral Apr 2021 - Sep 2021Colombo, Western, Sri LankaVyral is a technology startup in Colombo focused on Amazon apps and mobile apps. I worked on designing an Amazon Alexa skill, 'Central Perk', for the Amazon marketplace with 150k+ downloads.Developed and deployed 3 web applications using Next.js and Node.js, resulting in a 25% improvement in user engagement and a 15% reduction in page load times.Developed high-performance RESTful APIs using Python (FastAPI) achieving a 20% improvement in response times.Implemented MongoDB with Beanie ODM, resulting in a 15% reduction in database query times.Achieved 80% code coverage through comprehensive unit and integration testing, reducing post-release bugs by 20%.Optimized MongoDB queries and implemented strategic caching, reducing server load by 25% during peak traffic. -
Virtual AssistantProduktiv Media Jan 2020 - Jan 2021OnlineResponding to emails and phone callsSchedule meetingsBook travel and accommodationsManage a contact listPrepare customer spreadsheets and keep online recordsOrganize managers’ calendarsPerform market researchCreate presentations, as assignedAddress employee's administrative queriesProvide customer service as the first point of contact -
Trainee ExecutiveJet Airways Jul 2017 - Jan 2018Fort, ColomboFlight reservations, bookings, sales, and marketing activitiesCoordinating agent requestsFollowing up with customer bookingsCreating marketing material for posters
Isuru R. Skills
Isuru R. Education Details
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Information Technology -
First Class -
Computer Software Engineering -
Pass -
Second Class Upper Division -
Asian Academy Of AeronauticsPass -
Skyline AviationAviation/Airway Management And Operations -
British School MuscatMathematics, Physics And Ict (3 Bs) -
Lyceum International School Sri Lanka5As, 1B, 1C
Frequently Asked Questions about Isuru R.
What company does Isuru R. work for?
Isuru R. works for Hell Pizza
What is Isuru R.'s role at the current company?
Isuru R.'s current role is UX Designer | Mobile & Web | Using user-centered designs to improve conversion rates by 10%.
What schools did Isuru R. attend?
Isuru R. attended Eastern Institute Of Technology, Kingston University, Pearson College London, Iata Training, Buckinghamshire New University, Asian Academy Of Aeronautics, Skyline Aviation, British School Muscat, Lyceum International School Sri Lanka.
What skills is Isuru R. known for?
Isuru R. has skills like Leadership, React, Aviation, Powerpoint, Spss, Public Speaking, Data Science, Microsoft Powerpoint, Data Analysis, Web Standards, Web Development, English.
Who are Isuru R.'s colleagues?
Isuru R.'s colleagues are Paige Biddle, Rutuja John, James Engel, Hang Wang, Jagdeep Singh, Parjinderdeep Singh, Vivek Panchal.
Not the Isuru R. you were looking for?
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Isuru R. Ariyarathna, Ph.D.
Richard Feynman Distinguished Postdoctoral Fellow At Los Alamos National LaboratorySanta Fe, Nm1mit.edu -
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