Erin Mcinrue Savage, Mph Email & Phone Number

California, United States

Contract sleep data scoring role for a clinical research trial of cognitive behavioral therapy (CBT-I) on insomnia.

I led content, comms, & brand for fast-growing SaaS unicorn, helping it scale from 1,200 to 14,000 customers to date. I consistently delivered compelling impeccable, content that transformed public narratives and builds brands. I served as interim Head of Marketing. I’ve built programs from scratch. I’ve navigated a very complex regulatory environment, and successfully advanced not just our brand, but our industry. I drove integrated campaigns and marcomms to build awareness and differentiation, which includes:> Launching the first and only 401(k) with cash back, written up as a feature story in The Wall Street Journal: https://www.wsj.com/articles/start-saving-for-retirement-now-and-get-250-in-cash-796a48de> Disrupting an industry by eliminating more than twenty transaction fees that are commonly charged by legacy providers (competitors have since followed suit) > Building a customer marketing program from scratch in an industry where customer stories, case studies, testimonials, and reviews have been banned since 1940.> And leading a strategic rebrand with updated visual identity, a new logo and word mark, a voice & tone guide, brand workshops for internal training, and new pricing & packaging.

San Francisco Bay Area

At Home With Growing Older, AHWGO, is a nonprofit network that brings together professionals, academics, and activists to build and provide services, infrastructure, and homes to meet the needs and desires of an aging population. My duties include: writing grants and development, overseeing board governance, establishing partnerships with ally organizations, managing Board Fellows, driving strategy, and contributing to programming (monthly salons and special events).As part of AHWGO, I co-led an interdisciplinary public forum on the concept of Dementia-Enabling Spaces, an advancement over “age-friendly” communities that be more accessible and inclusive for people with dementia or memory loss.

San Francisco Bay Area

I developed content (blogs, white papers, case studies, contributing to RFPs, etc.) and led both public-facing and internal research (e.g. competitor research, customer surveys, in-depth interviews with customers and external stakeholders, journey mapping, and product research) for this startup focused on increasing the independence and financial well-being of older adults, people with disabilities, and people in recovery from addiction. I spearheaded strategic projects to build thought leadership, including: the development of a company speakers’ bureau, with a 70% proposal acceptance rate to national and regional conferences; the creation of a scholarship supporting people who work in the field of guardianship; authored a white paper on the financial experiences and challenges of people recovering from addiction; and created a 50-state Consumer Reports-style comparison of ABLE accounts (the 529-equivalent tax-advantaged savings tools for people with disabilities, created by the Achieving a Better Life Experience Act).

Bethesda, Md

I served on the Technical Expert Panel member working on a team to develop quality measures for Program of All Inclusive Care for Elderly (PACE) programs that can be used by the Centers for Medicare and Medicaid Services.

San Francisco Bay Area

As Age Wave’s Senior Vice President, I led groundbreaking research ​that yield insights that transform how businesses, the media, and the public view aging, retirement, and longevity. I compiled, computed, curated, and interpreted data. I led a high-performing team designing surveys, interviews, focus groups, and other research tools. I synthesized and interpreted findings and delivered insights as a keynote speaker at conference and events.

San Francisco Bay Area

I am thankful to have participated in an intensive workshop for the next generation of leaders in the field of aging and in subsequent years have I co-taught a workshop on research methods, including tips and tricks for successfully designing and completing community-based research projects. Topics included crafting research questions, choosing an appropriate design, seeking data sources, measuring outcomes appropriately, and disseminating findings.I also advised the Society on their strategic plan and made significant improvements to the Leadership Institute as part of an independent project to advance the gerontology workforce.

San Francisco Bay Area

I managed research projects studying perioperative care delivery and health outcomes of older surgical patients, including postoperative delirium, sleep disruption, and cognitive and functional changes. In this role, I oversaw collection, cleaning, and analysis of biological and neuropsychological data and performed cognitive assessments of older adults. I was responsible for designing protocols to assess sleep and activity in relation to surgical recovery as well as training lab staff and students in research techniques and administration of research protocols.

New York, Ny

I co-created a community-based program to reinvent a senior center “for the 21st century” in lower Manhattan. I also led program evaluation for a one-year pilot program, which was then acknowledged by New York City's Department For The Aging as a model innovative senior center. I designed a successful health and wellness assessment tool to use with community-dwelling older adults and directed data collection and program evaluation. Analyzed data and presented the results to key stakeholders.I played a key role in developing health and wellness-related programming; taught workshops on sleep, chronic disease, and wellness; led center-wide initiative on nutrition education; and completed a healthy cooking class that gave me knowledge to overhaul the center’s menu and food program. I also provided general support, including assisting with case management, putting on intergenerational programs, performances, and special events, such as a senior art show about sexual health.I successfully drove membership development in a transition to a fee-for-service model, including design of marketing materials. Our team achieved an increase in program enrollment of 60%.

Baltimore, Md

I built infrastructure for Baltimore City's Chronic Disease Self-Management Program (CDSMP), including marketing materials, program monitoring materials, a multi-site survey, and a program outcomes database. I ran community recruiting events to attract participants and group facilitators and coordinated volunteers. In this role, I managed and compiled data from multiple sites and assured data quality; distilled useful knowledge, compiled summaries, and wrote reports for state funders. I also developed a training tool to aid database management and led a statewide webinar for the Maryland Area Agencies on Aging (AAAs) teaching others how to use the training tool.

Baltimore, Md

Baltimore, Md

I spearheaded technical research operations at an interdisciplinary sleep lab, including research studies related to sleep across the lifespan, circadian rhythms, postoperative outcomes, and in specific disease states, including retinosa pigmentosa, HIV, arthritis, sleep, and pain conditions. I was responsible for managing technical staff, provided quality assurance of electrical signals, technical troubleshooting when equipment or other issues arose, oversaw inventory of sleep equipment. I taught researchers how to design protocols, identify variables, and select outcomes to measure and track sleep and activity along with changes in pain, comorbid health conditions, and more. In this role, I developed lab procedures, materials, and documents to collect, process, analyze, and track sleep and ambulatory data and wrote technical manuals. I also trained and supervised staff and students. Much of my role involved collecting, processing, and analyzing physiological recordings and survey data; scoring sleep and actigraphy data and interpreting results, since I oversaw data quality control for sleep analytics.

Providence, Ri

Providence, Ri

In this role, I routinely administered detailed research protocols and collected electrophysiological, biological, neuropsychological batteries, as well as behavioral and mood data to better understand the interplay between homeostatic and circadian regulation of sleep, as well as the influence of alcohol and pubertal changes.I collected and analyzed polysomnography data, including overnight recordings and daytime sleep (Multiple Sleep Latency Tests); scored sleep recordings; and entered and managed data and cleaned databases. I trained lab staff and students in technical data collection protocols and served as a Teaching Assistant for undergraduate research psychology course at Brown University.

Mph, Masters In Public Health

Activities and Societies: Gerontology Interest Group, Connection Community Consultant Program, Student Outreach Resource Center (SOURCE)

Certificate In Gerontology

Certificate In Health Finance & Management

Bachelor Of Science (Honours), Psychology & Biology

Activities and Societies: Dean’s Honour List, Varsity Figure Skating, Student Team on Alumni Relations, Queen's Telefundraising Services.