Adam Wells Email & Phone Number

Calgary, Ab, Ca

Calgary, Ab, Ca

Calgary, Alberta, Canada

Calgary, Alberta, Canada

Some of my key accomplishments...• Sold, delivered, and merchandised leading snack food brands including Lays, Cheetos, Doritos, Tostitos, Ruffles and more...•Managed diverse routes in both small and large format stores, ensuring high standards of customer service and sales growth.• Cultivated relationships with key decision-makers in each account to drive sales and product placement.• Ensured balanced accounts and fresh products for customers by managing inventory according to Frito Lay Canada best practices.• Operated Route Sales Truck, responsible for loading and unloading products.• Adhered to Frito Lay sales standards by following planograms and executing hands-on activities with excellence, including product placement, increasing shelf facings, managing inventory movement, and maintaining clean shelves and racks.• Executed national and local promotions, placed incremental marketing equipment, displays, and racks, and ensured adequate product inventory for customer volume demands.• Identified and responded to changing customer needs through constant review of top-selling products.

Calgary, Alberta, Canada

Some of my key accomplishments...• Developed and executed promotional strategies for social media and print content, enhancing visibility and engagement for club networking and workshop events throughout the year.• Led the logo and branding update, ensuring a cohesive and modern visual identity for the club.• Provided professional photography services at all club events, capturing high-quality images to document and promote activities.• Collaborated with partner companies to drive promotional efforts, fostering successful event participation and partnerships.

Calgary, Alberta, Canada

Some of my key accomplishments...• Spearheaded the management and oversight of content calendars for a diverse portfolio of clients, ensuring timely and consistent delivery of engaging content.• Successfully led and co-led multiple content campaigns for a clients, resulting in increased brand awareness and engagement on social media channels• Demonstrated proficiency in producing captivating visuals, compelling copy, and multimedia content tailored for various social media platforms, driving audience engagement and brand loyalty.• Leveraged data-driven insights by tracking and analyzing performance metrics using tools such as Twitter Analytics, Google Ads, YouTube Analytics, LinkedIn Analytics, and Metricool. Utilized these insights to refine content strategies and optimize campaigns for maximum impact.• Acted as a strategic associate during internal strategy calls, providing valuable insights and recommendations to enhance our clients' digital marketing strategies, as well as our own.• Facilitated the seamless onboarding of new clients onto our 'Social Media Boost' service. Conducted comprehensive account audits and provided clients with a clear understanding of the process, addressing their inquiries and ensuring a smooth transition.

Some of my key accomplishments...• Spearheaded the setup and execution of an impressive roster of recorded interviews with influential figures in the Blockchain/Web3 domain. Notable interviewees included thought leaders from prominent organizations like Coinbase, Binance, Dragon's Den, Tetra Trust, Kraken, WonderFi, Cardano, and the Canadian Blockchain Consortium.• Created a compelling and consistent stream of social media content, encompassing engaging copy and visually appealing materials for Blockchain North's social platforms. This encompassed a wide array of content formats, including news updates, short interview clips, weekly news roundups, and interactive community polls.• Demonstrated expertise in video editing, utilizing Final Cut Pro to craft engaging and informative full-length interviews with industry leaders. • Led the rebranding efforts for Blockchain North (once known as Crypto News Canada), overseeing the creation of a new name, logo, and brand guidelines. This rebranding initiative breathed new life into the project, aligning it with its evolving mission and values.• Managed Blockchain North's content calendar, ensuring a steady flow of high-quality content publication. Orchestrated content releases following major events like the Blockchain Futurist Conference to maximize impact and engagement.• Crafted persuasive sponsorship proposals to attract potential collaborators and clients, effectively articulating the value proposition of partnering with Blockchain North.