James Allard

James Allard Email and Phone Number

Senior Paid Media Manager @ tictoc digital
glasgow, glasgow city, united kingdom
James Allard's Location
Cannock, England, United Kingdom, United Kingdom
About James Allard

James Allard is a Senior Paid Media Manager at tictoc digital. Colleagues describe them as "I wholeheartedly recommend James for their expertise in digital marketing. During our time working together, he demonstrated an impressive ability to efficiently manage diverse accounts across various charities. He excels in creating ad accounts from the ground up, conducting thorough research, and optimising existing campaigns for maximum ROI. James possesses a unique talent for crafting compelling proposals, strategic media planning, and persuasive copywriting. He consistently… Show more" and "James consistently delivers unwavering dedication to every project, demonstrating intelligence, professionalism, and a genuine passion for client causes. His remarkable focus and analytical thinking, combined with a well-rounded skill set, set him apart. Working alongside James at WPNC was a true pleasure, and his positive attitude, dedication, and collaborative spirit make him a valuable asset in any professional context. I highly recommend James for future endeavors."

James Allard's Current Company Details
tictoc digital

Tictoc Digital

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Senior Paid Media Manager
glasgow, glasgow city, united kingdom
Website:
tictocfamily.com
Employees:
19
James Allard Work Experience Details
  • Tictoc Digital
    Senior Paid Media Manager
    Tictoc Digital Nov 2023 - Present
    Glasgow, Scotland, United Kingdom
    - Overseeing daily operations for multiple advertising accounts across diverse industries, including social media platforms- Establishing Meta Ads, Google Ads and related accounts from scratch- Conducting account optimization, audits, and strategic media planning- Implementing automated reporting systems using Google Data Studio and Supermetrics- Crafting innovative data processing solutions tailored to clients' requirements- Providing comprehensive monthly reports to executive leadership and c-suite
  • Wpnc
    Digital Marketing Manager
    Wpnc Apr 2022 - Nov 2023
    Soho, England, United Kingdom
    - Daily management for a range of ad accounts (both search & social) for companies of varying industries- Consulting for other departments of the agency and for clients- Presenting webinars to both potential and existing clientele- Setting up ad accounts from scratch, performing all keyword and topical research, copywriting- Weekly reporting & video calls to clients on account activity- Account optimisation, auditing, proposal & brief writing, and media planning- Setting up automated reports via Google Data Studio & Supermetrics
  • Bobble Digital Ltd
    Senior Paid Media Manager
    Bobble Digital Ltd Jan 2022 - Apr 2022
    Leeds, England, United Kingdom
    - Reporting to the company director on a daily, weekly and monthly basis on the Paid Media Department's progress and on the progress of individual team members- Setting up Google Ads, Analytics, Merchant Center and other PPC accounts from scratch- Managing a wide variety of PPC accounts with some spending six figures each year and making seven figures in revenue- Reporting to clients bi-weekly and monthly on their account's standing, responding to queries throughout the day via email, WhatsApp, text, phone and video calls- Mentoring members of the team, providing support and solutions to any issues that arise- Setting KPIs and Targets, drawn from prior data and campaign results, in line with budget
  • Made With Love And Sparkle
    Digital Marketing Manager
    Made With Love And Sparkle Oct 2020 - Jan 2022
    Cannock, England, United Kingdom
    - Setting KPIs and Targets, drawn from prior data and campaign results, in line with budget- Reporting to board members and directors on the Digital Marketing Department's progress on a weekly basis (Email, PPC, Display, Organic Rankings, Social etc)- Writing and presenting budget-inclusive proposals based on empirical data to persuade board members and directors into new ventures to drive growth in the Digital Marketing Department- Setting up Google Ads, Analytics, Merchant Center and other PPC accounts, driving up to and maintaining a 5x RoI- Project managing migrations between Email Platforms and driving a 5x RoI through daily email sends and automated email flows- Maintaining the Affiliate account on Awin and driving a 10x RoI- Mentoring members of the team, providing support and solutions to any issues that arise
  • Easylife Limited
    Digital Marketing Manager
    Easylife Limited Aug 2019 - Oct 2020
    Mornington Crescent, England, United Kingdom
    - Setting KPIs and Targets, drawn from prior data and campaign results, in line with budget- Ensuring that the Digital Marketing & Branding Strategies fall in line with larger business goals and overarching business strategies- Reporting to board members and directors on the Digital Marketing Department's progress on a weekly basis (Email, PPC, Display, Organic Rankings, Social etc)- Writing and presenting budget-inclusive proposals based on empirical data to persuade board members and directors into new ventures to drive growth in the Digital Marketing Department- Discovering & exploring new opportunities, channels and angles for the business to help drive a higher rate of conversions and better quality positive engagement with users- Acquiring new hires, vetting and interviewing successful candidates- Mentoring members of the team, providing support and solutions to any issues that arise
  • Lumity Life Holdings Limited
    Marketing Executive
    Lumity Life Holdings Limited Jan 2019 - Mar 2019
    Kensington, England, United Kingdom
    - Managing all PPC Campaigns via Google Ads & Analytics with a mainly conversion-driven focus- Maintaining the Reviews on Trustpilot whilst looking for new ways to maximise KPIs- Writing and executing briefs for marketing and seasonal promotions as and when they arose- Releasing weekly newsletters from Mailchimp & Klaviyo and automating flows in the latter- Optimizing website design & content for SEO, UX & CVR through Shopify & Google Analytics- Coordinating with a dedicated team of other marketing executives and agencies to drive results
  • Futuregarden
    Marketing Executive
    Futuregarden Jan 2018 - Jan 2019
    Chigwell, England, United Kingdom
    - Creating a content management strategy that increases traffic on the website from social media- Analysing demographics via Google Analytics & Social Media Insights and generating reports- Produce high-quality written content and graphic design for use on the website and on social media- Produce animated graphics, 3D renders and detailed instructions for print to help illustrate product functionality
  • Halalguide
    Graphic Designer
    Halalguide Sep 2017 - Jan 2018
    Farringdon, England, United Kingdom
    - Designing layouts for leaflets, email newsletters, brochures and presentations- Creating images and icons for use on the website, social media feeds and associated media- Taking new photos as a photographer to use in crafted media- Shooting new video footage and editing existing footage, as well as creating video presentations
  • Eucalyptus Investment Group Limited
    Marketing Executive
    Eucalyptus Investment Group Limited Jun 2017 - Sep 2017
    Woodford, England, United Kingdom
    - Designing layouts for brochures, business cards, letterheads and compliment slips- Building and designing a consistent look and feel for the new brand 'Kluster'- Liaisoning with our printers and other external sources to produce media and acquire data- Creating new website pages and editing existing ones through the Squarespace backend interface
  • Seekteachers
    Digital Marketer
    Seekteachers Jan 2014 - Dec 2014
    Canary Wharf, England, United Kingdom
    - Liaising with our SEO company, printers, artist, press release agency and affiliates.- Devising regular roadmaps and plans in one-to-one and team meetings based on analysed data.- Concepting new UI and website pages for front and back end use.- Writing content and creating images for use on CMS, social media, emails and press releases.
  • Saint Francis Hospice
    E-Commerce Assistant
    Saint Francis Hospice Jun 2013 - Jan 2014
    Romford, England, United Kingdom
    - Designing the online Amazon e-store and fixing a range of technical issues.- Appraising products via online comparisons.- Sorting and uploading products onto Amazon in accordance with the correct ID number.- Working with Colleagues to effectively assess issues and work in accordance.
  • E-It Solutions Uk
    Content Administrator
    E-It Solutions Uk Jun 2012 - Jun 2013
    Gants Hill, England, United Kingdom
    - Administrating a multitude of websites, forwarding e-mails and replying to enquiries.- Setting up Pay-Per-Click Campaigns in Google Adwords and maintaining existing ones- Identifying new & existing trends and interpreting user input and feedback via Google Analytics.- Optimizing multiple websites to appear higher on Google (SEO) and other related search engines.

James Allard Education Details

Frequently Asked Questions about James Allard

What company does James Allard work for?

James Allard works for Tictoc Digital

What is James Allard's role at the current company?

James Allard's current role is Senior Paid Media Manager.

What schools did James Allard attend?

James Allard attended University Of Hertfordshire, Barking & Dagenham College, Immanuel Christian School.

Who are James Allard's colleagues?

James Allard's colleagues are Katie Mcdermott, John Cooper, David Kromer, Richard Lindsay, Rachid Haddouzi, Anderson Praia, Stacey Donnell.

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