Jack Cochran Email & Phone Number

Hollywood, Fl, Us

Manage NV5 brand and relationships with NV5 investors and the overall investment community to build a positive perception of NV5, and build a professional, cohesive NV5 brand for internal and external audiences.• Manage all communications with the investment community and current NV5 investors• Coordinate investor conferences and roadshows to build investment in NV5• Draft and distribute press releases to maintain a steady flow of positive NV5 news• Establish a cohesive brand within NV5 to ensure professional and consistent communication across the NV5 network• Develop a professional sales tool kit for the sales teams across all five NV5 verticals• Update website content and navigation to improve the user experience on NV5.com

Paris, Courbevoie, Fr

Managed all aspects of sales enablement, planning, reporting, forecasting quota and management, sales process optimization and sales development• Responsible for sales enablement and training• Developed and launched Salesforce.com platform for North America Sales Team• Implemented policies and procedures to ensure data integrity of Salesforce CRM with marketing, sales, product and business systems teams• Created key performance metrics and dashboards for the sales team and executive leadership • Developed annual sales training program, based upon the Buy-Learning Sales Process• Influenced CRM and sales technology strategy to scale ahead of the business’ needs • Worked with accounting, finance and human resources to provide assistance with sales incentive compensation plans

Paris, Courbevoie, Fr

Managed the activities of a cross-functional team of marketing professionals, implementing all internal and external communications for Bureau Veritas. Responsible for Bureau Veritas brand, external communications, internal communications, sales performance monitoring, business developer training, and sales support functions. Hired in 2005 to launch the Bureau Veritas brand in North America. Some key accomplishments include:• Launched the Bureau Veritas brand when the international company entered North America in 2005, and continue fine-tuning practices and sales support for 100 offices and five service lines• Integrated 15 acquired companies under the Bureau Veritas brand, successfully providing a smooth transition for employees and clients• Developed a comprehensive web marketing strategy utilizing organic search engine optimization, paid search terms (Google AdWords), social media (Hootsuite, LinkedIn, Facebook, Twitter & Google+), and email communication (Pardot & Constant Contact), increasing site traffic by a factor of five• Initiated a social media program utilizing Hootsuite to build a dominant social media presence for Bureau Veritas for targeted groups and individuals on LinkedIn, Twitter, Facebook and Google+.• Led a public relations initiative resulting in an average of five articles per month in target publications and geographies• Implemented the “BV One Company” comprehensive internal communication campaign to foster information sharing, boost pride in Bureau Veritas, and improve employee retention • Implemented Sales Onboarding & Training Initiative focused on value proposition, service offering, and cross-selling• Established Customer Relationship Management (CRM) program, and continued to manage the CRM function, tracking ROI of initiatives and sales performance utilizing Salesforce and Deltek

San Francisco, Ca, Us

Managed a team of advertising professionals, providing advertising agency services to transit agencies, departments of transportation, and commuter assistance programs throughout the U.S.• Performed sales and client management• Managed advertising services for transportation agencies in three states, including radio, print, web, public relations, and special events• Some clients included South Florida Regional Transportation Authority, PalmTran, Jacksonville Transportation Authority, Florida Turnpike, New Jersey DOT, Commuter Services (Minnesota)

Developed marketing and media plans for a multinational outsourced customer care company with headquarters in Plantation, Florida. • Managed strategic marketing initiatives to provide materials for the sales team• Development of sales pitch for prospects, including value proposition and metrics development• Created and implemented marketing strategy for the launch two new divisions, PRC Energy and HR Solutions

San Francisco, Ca, Us

Marketing Consultant for the Florida Department of Transportation’s South Florida Commuter Services program, an initiative to encourage Tri-County drivers to carpool or ride transit• Worked closely with tri-county transit agencies to promote ridership• Performed outreach presentations to companies throughout the South Florida area• Managed production of all marketing materials, brochures, and print ads • Customer service to address transit enquiries and membership within the ride-match database

Masters Of Business Administration, Marketing

Bachelor Of Science (B.S.), Marketing

Associate Of Arts (A.A.)