Jackey Lau
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Jackey Lau Email & Phone Number

Solutions Consultant | Data and Analytics Strategist | MarTech and Digital Optimisation Expert at Westpac New Zealand
Location: Auckland, Auckland, New Zealand 7 work roles 1 school
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Current company
Role
Solutions Consultant | Data and Analytics Strategist | MarTech and Digital Optimisation Expert
Location
Auckland, Auckland, New Zealand
Company size

Who is Jackey Lau? Overview

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Quick answer

Jackey Lau is listed as Solutions Consultant | Data and Analytics Strategist | MarTech and Digital Optimisation Expert at Westpac New Zealand, a company with 2891 employees, based in Auckland, Auckland, New Zealand. AeroLeads shows a matched LinkedIn profile for Jackey Lau.

Jackey Lau previously worked as MarTech Capability Specialist at Westpac New Zealand and Domain Chapter Lead - Digital and Journey Optimisation at Spark New Zealand. Jackey Lau holds Bachelor Of Science - Bs, Computer Science from The University Of Auckland.

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Email format at Westpac New Zealand

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Westpac New Zealand

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Profile bio

About Jackey Lau

A business outcome focused digital solutions architect with 15+ years of experience in architecture, design and implementation of digital solutions in complex and fast-paced agile environments. Key experience includes:• Digital Analytics and Optimisation Solutions (Adobe Analytics, Target, Audience Manager and Tealium AudienceStream)• Tag Management Solutions (Tealium iQ, Adobe DTM and Launch)• eCommerce Solutions (SAP Hybris and Oracle ATG)• Web Content Management Solutions (Adobe AEM and Oracle WebCenter Sites)• Mobile Solutions• Identity & Access Management Solutions

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Westpac New Zealand
Westpac New Zealand
Solutions Consultant | Data and Analytics Strategist | MarTech and Digital Optimisation Expert
new zealand
Website
Employees
2891
AeroLeads page
7 roles · 23 years

Jackey Lau work experience

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Domain Chapter Lead - Digital And Journey Optimisation

Auckland, New Zealand

  • Primary Responsibilities:
  • Defines strategy and roadmap for the domain to help Spark adopt digital experience and journey Optimisation at scale.
  • Responsible for craft, process, tools, frameworks, and standards required for three chapters.
  • Champion the use of Marketing Technologies such as Adobe Analytics, Adobe Target, Adobe Launch, Tealium, Glassbox, SessionCam, ObservePoint and Audience Manager to ensure maximum business value from capability.
  • Acting as a coach, mentor and servant leader to the senior chapter leads to continuously improving the wider team's craft, performance, culture, and growth.
  • Build a team culture that thrives on collaboration, skills development, knowledge sharing, and continuous improvement.
Dec 2020 - Oct 2024

Chapter Lead - Digital Optimisation

Auckland, New Zealand

Senior solution consultant for external client work. Manager of the digital optimisation practice. Responsible for the craft development of the internal team in tag management, digital analytics, experience optimisation, and customer data platform.

Jun 2018 - Dec 2020

Senior Solution Architect - Online

Auckland, New Zealand

  • Lead online delivery architect in the Spark solution design team. Responsible for next generation capabilities within the online domain (e.g. Mobile Applications, eCommerce, digital marketing and others).Primary.
  • Responsible for solution design and delivery of all major online initiatives related to Mobile self-service and eCommerce.
  • Provide assessments of technology options and overall guiding of solutions that meet the business’s needs and ongoing TCO requirements.
  • Produce high level architecture and design documents at appropriate points within the project lifecycle.
  • Provide input to the business planning activity to ensure required technology initiatives are captured, justified and budget is provisioned for their execution.
  • Review, validate and approve stakeholder and vendor outputs for projects to ensure deliverables meet business requirements and quality standards with the intended outcome aligned with domain roadmap.Key achievements:
Oct 2012 - Jun 2018

Domain Architect - Online

Auckland, New Zealand

  • Lead online architect in the Vodafone IT architecture and standards team, working on all stages of a project from concept through to production. Responsible for all platforms and applications within the online domain.
  • Define and maintain a 1-2 year technology roadmap for the online domain.
  • Work with enterprise architects to understand and define a 3-5 year technology roadmaps.
  • Capacity and lifecycle management.
  • Establish and maintain relationships and communication channels with key stakeholders both internal and external to Vodafone.
  • Initiate projects within the enterprise programme by preparing concept papers, business cases and capital expenditure approvals in accordance with the internal governance process.
2006 - 2012 ~6 yrs

System Integrator - Online

Auckland, New Zealand

  • Lead online systems integrator in the Vodafone IT operations team.Primary responsibilities:
  • Integrate new online systems and services.
  • Specifying non-functional requirements and ensuring that they are met.
  • Transitioning services to a fully production ready and supported state including writing support documentation and running training sessions.
  • Provide mentoring and support to other members of the team.
2005 - 2006 ~1 yr

Systems Engineer - Online

Auckland, New Zealand

  • Online systems support engineer in the Vodafone IT operations team.Primary responsibilities:
  • Managing 50+ application servers hosting 20+ different web applications over a vast range of technologies within the online domain.
2003 - 2005 ~2 yrs
Team & coworkers

Colleagues at Westpac New Zealand

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1 education record

Jackey Lau education

FAQ

Frequently asked questions about Jackey Lau

Quick answers generated from the profile data available on this page.

What company does Jackey Lau work for?

Jackey Lau works for Westpac New Zealand.

What is Jackey Lau's role at Westpac New Zealand?

Jackey Lau is listed as Solutions Consultant | Data and Analytics Strategist | MarTech and Digital Optimisation Expert at Westpac New Zealand.

Where is Jackey Lau based?

Jackey Lau is based in Auckland, Auckland, New Zealand while working with Westpac New Zealand.

What companies has Jackey Lau worked for?

Jackey Lau has worked for Westpac New Zealand, Spark New Zealand, Qrious Limited, and Vodafone New Zealand.

Who are Jackey Lau's colleagues at Westpac New Zealand?

Jackey Lau's colleagues at Westpac New Zealand include Annette Mcnicholl, Asid Ali, Tania Ravenscroft, Josh Barker, and Nicki Florence.

How can I contact Jackey Lau?

You can use AeroLeads to view verified contact signals for Jackey Lau at Westpac New Zealand, including work email, phone, and LinkedIn data when available.

What schools did Jackey Lau attend?

Jackey Lau holds Bachelor Of Science - Bs, Computer Science from The University Of Auckland.

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