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Skills:Automation • Lead Generation • eCommerce • AdWords • Paid Social • SEO • Content Creation • SaaS • Coding • Website Development • Management • Email Marketing • Data Analysis • Digital Advertising • Hubspot • Marketo • Pardot • Salesforce • InfusionSoft • HTML5 • CSS3 • jQuery/Angular • PHP • Javascript • B2B • B2C • People-Oriented • MarTech • Detail-Oriented • Google Analytics • Amazon Marketing • Microsoft Office • G Suite • Budgets • SQL • Interviewing and Hiring • Zapier • Adobe SuiteB2B, B2C, eCommerce self-motivated marketer with 10+ years of experience managing teams in fast paced environments. Specialties in demand generation, customer lifecycle and branding. Technical proficiencies in HTML, CSS, Javascript. Platform expertise including Hubspot, Marketo, Salesforce, Pardot, Infusionsoft.
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Director Of Demand GenerationRefine LabsAustin, Tx, Us -
Director Of Demand GenerationDocumo Nov 2023 - PresentWilmington, Delaware, Us -
Director Of Growth Marketing & Demand GenerationWizehire Sep 2021 - Nov 2023Houston, Tx, UsSeries B leading impactCommunity marketing -
Marketing Director & Demand GenerationZinda Law Group, Pllc Jun 2020 - Sep 2021Austin, Tx, Us -
Director Of Marketing & Demand GenerationInteractive Health Technologies Jun 2016 - Jun 2020Austin, Tx, UsRecruited to build department with accountability for web analytics, lead generation/landing page design, social media strategy, multivariate testing, email marketing, blogging and paid advertising. Managed and developed the marketing team, in addition to the annual budget. Hundreds of clients from small to enterprise.• Built team from the ground up and began to generate revenue within 1 month by providing SEO and digital marketing services to the company• Established proprietary approaches to social media management, web analytics, mobile marketing, content marketing and web development; designed compelling advertising collateral that converted both new and existing customers.Company Projects:• Executed major deal worth hundreds of thousands of dollars to the company and delivered a 500% increase in leads through integrated online marketing strategy. Heightened email marketing open and click rates by 5% on average• Drove 300% increase in online sales for company after leading cross-functional team to assess and revamp website. Company able to reduce tradeshow marketing expenses by 47% as a result.• Expanded conversion rates 4x for B2B website after leading complete redesign of marketing collateral and website landing pages• Attained hundreds of page 1 Google rankings for the company within only 6 months increasing search traffic by an average of 50% -
Director Of Marketing And EcommerceMr. Delivery Usa Nov 2014 - Jun 2016Austin, Tx, UsOversaw and managed corporate and franchisee marketing initiatives for 50+ individual markets. Guided 8+ team members in United States headquarters office through training materials and workflow organization. Coordinated across multiple departments internally (marketing, sales, creative services, customer success, finance, etc.) and collaborated with external senior management partners. • Established digital marketing strategies including social, content, email marketing and paid advertising. Results included triple-digit sales growth and massive leaps in audience engagement• Developed and managed the on-boarding and initiation process for new franchisees. Acquired new franchisees through successful lead generation sales funnels. Achieved a year-over-year growth in sales for new franchisees on-boarded.Company Projects:• Grew eCommerce sales an average of 25% in just 3 months across all markets by redesigning website landings pages and A/B ad creatives• Drove 137% improvement for 50+ individual franchisee and corporate brands in newsletter clickthrough rates by rewriting sales copy• Executed multiple successful search, display and mobile advertising campaigns, including writing and testing ad copy. Consistently increased click-through rates and ROI on PPC advertising, driving improvements of up to 250% over prior results. -
Digital Marketing ManagerMr. Delivery Usa May 2014 - Nov 2014Austin, Tx, Us
Jack Hoover Skills
Jack Hoover Education Details
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University Of Missouri-ColumbiaBusiness Marketing Minor -
The University Of Texas At Austin – Center For Professional Education (Cpe)Full Stack Development
Frequently Asked Questions about Jack Hoover
What company does Jack Hoover work for?
Jack Hoover works for Refine Labs
What is Jack Hoover's role at the current company?
Jack Hoover's current role is Director of Demand Generation.
What is Jack Hoover's email address?
Jack Hoover's email address is ja****@****usa.com
What is Jack Hoover's direct phone number?
Jack Hoover's direct phone number is +151252*****
What schools did Jack Hoover attend?
Jack Hoover attended University Of Missouri-Columbia, The University Of Texas At Austin – Center For Professional Education (Cpe).
What are some of Jack Hoover's interests?
Jack Hoover has interest in Social Media, Website Building, Communications, Cpm, Sales, Children, Environment, Advertising, Seo, Human Rights.
What skills is Jack Hoover known for?
Jack Hoover has skills like Social Media, Microsoft Office, Marketing Communications, Social Networking, Final Cut Pro, Marketing, Customer Service, Public Speaking, Press Releases, Microsoft Excel, Copy Editing, Leadership.
Who are Jack Hoover's colleagues?
Jack Hoover's colleagues are Huner Jalil, Arun Ps, Courtney Vermette, Fábio Brito, Steve Sharp, Kerri Amodio, S.p. Namdeo.
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