Jackie Tozier Email & Phone Number

Boston, Ma, Us

London, London, Gb

Drive the marketing activation strategy, ideation, and execution for all of Simply Business partners.

London, London, Gb

As a Senior Digital Marketing & PR Manager, I managed all digital campaigns and external communications across the business to ensure they adhere to Simply Business’ brand standards. My responsibilities include: -Organizing and executing paid media campaigns, which includes brief development, project management, content planning and agency management -Developing, executing and managing Simply Business’ PR strategy inclusive of, but not limited to, thought leadership campaigns, comprehensive influencer programs and survey reports-Working cross-functionally with partners to ensure that brand initiatives are integrated across appropriate touchpoints -Developing and managing Simply Business’ brand reputation program to ensure the company is represented appropriately and its response to customers are timely -Managing marketing assets for external facing events, including industry conferences, as well as hiring and networking events

London, London, Gb

London, London, Gb

As a Social Media Community Manager, I was responsible for building community efforts organically through social channels, PR initiatives and integrated content strategies. My responsibilities included:-Developing comprehensive social media content strategies and defining objectives for each social channel -Creating and managing social content calendars, including briefing creative on content needs, managing customer inquiries and scheduling posts -Collaborating and working closely with the creative to produce engaging content based on the objective of each channel -Reporting insights to the team on channel and content performance and make recommendations to improve -Helping with PR efforts to continue to build brand awareness through earned media initiatives

Hingham, Ma, Us

As a Senior Account Executive, I was responsible for managing traditional PR, influencer and social media strategies for various clients within the consumer products, tech and lifestyle industries. My responsibilities included: -Meeting regularly with clients to discuss goals, objectives and needs to create comprehensive PR programs unique to them -Conceptualizing and driving new story angles that ultimately helped land clients in top tier media outlets -Creating organic social media strategies to further increase brand awareness and help connect the brand with consumers in a relatable way, including developing ongoing influencer relationships and campaigns, as well as planning and executing events -Being the day-to-day contact for the client and ensuring all plans and initiatives are running on time-Preparing for and presenting at new business development opportunities to help grow the agency’s client roster

Hingham, Ma, Us

As an Account Executive, I was responsible for supporting the Senior Account Executive and Account Supervisor to successfully manage and create PR, influencer and social media strategies for various clients within the consumer products, tech and lifestyle industries. My responsibilities included: -Drafting press releases and byline articles for clients to elevate executive profiles and increase brand awareness -Managing and scheduling social content that helps further the client’s respective goals -Supporting the account team in updating status trackers, researching new opportunities and proposing ideas to help further the goals of the client-Managing project timelines for events, social campaigns/contests and influencer partnerships

Hingham, Ma, Us

As an Assistant Account Executive, I was responsible for supporting the account team in managing the PR and social media strategies for various clients within the consumer products, tech, and lifestyle industries. My responsibilities included:Actively drafting story angles and pitching to relevant media outlets in an effort to secure coverage and increase brand awareness for clients Creating, scheduling and posting social media content for clients Updating status trackers and materials for weekly or bi weekly client calls Preparing and staffing client events (i.e. trade shows, influencer and product launch events etc.)

As an Account Executive, I was responsible for building the agency’s first influencer program and worked closely with clients to build influencer campaigns that best fit their needs and objectives. My responsibilities included: -Building relationships with relevant influencers in the fashion and accessories spaces to present to relevant jewelry clients -Developing and managing SUCCARRA’s blogger gifting program to solidify blogger relations and help generate user generated content -Attending and representing clients at relevant trade show events to help increase brand awareness and sales -Reporting out on all influencer campaign initiatives for each client and provide recommendations for furthering program or enlisting new influencers

Us

As a Marketing Advertising Assistant, I was responsible for supporting the marketing team in all marketing initiatives, from photo shoots to coordinating assets for all direct mailers and catalogs. My responsibilities included: -Facilitating the post-production process with the creative team to guarantee approvals/release of final files, proofs, guidelines and advertising releases-Creating copy for advertorial inquiries as well as for other editorial requests -Working closely with internal and external teams on project briefings and development of brand and advertising materials -Coordinating samples for all editorial requests to fluidly execute editorial campaigns and monthly editorial features -Coordinating all marketing assets for each division’s catalogs, ROP Ads, and DM mailers etc.

Berlin, Berlin, De

West Hollywood, Ca, Us

New York, New York, Us

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