Jacky Chen Email & Phone Number

Los Angeles Metropolitan Area

- Spearheaded lead generation, engaging with over 30 corporates like Bytedance, Tencent, Netease, etc., showcasing my ability to tap into new markets and foster strategic partnerships.- Led integrated marketing campaigns for clients including Bytedance and Tencent. My campaigns directly supported brand engagement and audience growth.- Managed a $8MM+ revenue portfolio, highlighting my strong project management skills and ability to oversee significant campaigns that drive… Show more - Spearheaded lead generation, engaging with over 30 corporates like Bytedance, Tencent, Netease, etc., showcasing my ability to tap into new markets and foster strategic partnerships.- Led integrated marketing campaigns for clients including Bytedance and Tencent. My campaigns directly supported brand engagement and audience growth.- Managed a $8MM+ revenue portfolio, highlighting my strong project management skills and ability to oversee significant campaigns that drive financial success.- Developed an influencer marketing strategy that enhanced brand visibility and engagement, demonstrating my understanding of creator collaboration.- Successfully upsold brands by leveraging BENlabs' core services, such as influencer networks and AI technology, illustrating my aptitude for enhancing product offerings strategically and creating value for clients. Show less

Shenzhen, Guangdong, China

Shenzhen, Guangdong, China

- Spearheaded the startup’s business operations, encompassing business registration, finance, and supplier management, demonstrating adeptness in project management and operational efficiency.- Innovated the "Shenzhen Representative" marketing concept, showcasing an ability to create compelling, localized content narratives that resonate with diverse audiences.- Developed and implemented comprehensive digital and experiential marketing strategies, driving brand awareness and… Show more - Spearheaded the startup’s business operations, encompassing business registration, finance, and supplier management, demonstrating adeptness in project management and operational efficiency.- Innovated the "Shenzhen Representative" marketing concept, showcasing an ability to create compelling, localized content narratives that resonate with diverse audiences.- Developed and implemented comprehensive digital and experiential marketing strategies, driving brand awareness and engagement through creative content, reflecting a strong understanding of video editing trends and aesthetic sensibilities.- Fostered a vibrant community by leveraging social and industrial networks, understanding the niche market and customers’ pain point. Show less

Shenzhen/Toronto

Shenzhen, Guangdong, China

- Presented a new corporate VI that significantly enhanced brand perception, demonstrating my capability in leading branding initiatives with a creative and strategic approach.- Led five major experiential projects and won two 'Best Booth Design' awards, showcasing my expertise in managing events at scale. - Managed official social platforms and optimized a cost-effective campaign with $0.11 CPC, illustrating my proficiency in digital marketing and cost management.-… Show more - Presented a new corporate VI that significantly enhanced brand perception, demonstrating my capability in leading branding initiatives with a creative and strategic approach.- Led five major experiential projects and won two 'Best Booth Design' awards, showcasing my expertise in managing events at scale. - Managed official social platforms and optimized a cost-effective campaign with $0.11 CPC, illustrating my proficiency in digital marketing and cost management.- Oversaw MEA, CIS, and Japan markets, localizing digital and experiential marketing strategies, highlighting my experience in adapting content and strategies to diverse audiences.- Collaborated closely with the sales team to develop new clients and maintain excellent relationships with current clients, reflecting strong stakeholder management and communication skills. Show less

United States

After a year at musical.ly, I took a six-month hitchhiking journey across the United States to reconnect with my passion. This personal exploration allowed me to witness incredible acts of kindness and generosity, significantly broadening my perspective on humanity.This journey not only deepened my understanding of American culture but also highlighted the importance of taking action and embracing opportunities for personal and professional growth.

Shanghai, China

- Led the development and execution of innovative marketing strategies, significantly contributing to a 260% increase in Daily Active Users (DAU) by leveraging in-depth analysis of content trends and user engagement habits, aligning with musical.ly's core mission of inspiring creativity and bringing joy.- Spearheaded the cross-promotion and management of over 100+ Content Creators program, fostering strong relationships with high-quality video creators, and assisted in driving over 5… Show more - Led the development and execution of innovative marketing strategies, significantly contributing to a 260% increase in Daily Active Users (DAU) by leveraging in-depth analysis of content trends and user engagement habits, aligning with musical.ly's core mission of inspiring creativity and bringing joy.- Spearheaded the cross-promotion and management of over 100+ Content Creators program, fostering strong relationships with high-quality video creators, and assisted in driving over 5 million new users within a year. - Collaborated with major global music labels such as Warner, Universal, andSony Music, initiating creative marketing activations like #BandAidRecreation and #GrowUpChallenge, showcasing my ability to work with diverse teams and content creators to produce compelling, trend-setting video content.- Developed and implemented a comprehensive strategy that leveraged key assets to educate and support community creators in producing higher-quality content. Show less