Team Leadership and Content Alignment: Manage a team to develop content ideas that align with clients' objectives and brand strategies, ensuring consistent quality and relevance.Client Reporting and Performance Analysis: Prepare and present detailed monthly performance reports to clients, offering actionable insights and recommendations for improvement to enhance campaign outcomes.Marketing Proposals and Client Acquisition: Develop and pitch marketing proposals with tailored social content strategies to secure new clients and expand business opportunities.Email Marketing Management: Lead EDM projects for Southeast Asia markets, including crafting compelling copy, overseeing visual development, managing project timelines, and liaising with clients to ensure successful campaigns.

Social Media Management: Develop and execute social media strategies, create and curate content, manage schedules, and respond to ad-hoc content requests based on trends and client promotions. Serve as the primary contact for client servicing and relationship management.Content Research and Strategy: Conduct industry-specific research (e.g., F&B, medical and healthcare, solar energy, retail) to create monthly content plans that align with client goals and current trends.SEO Copywriting: Produce SEO-optimised blog articles by conducting keyword research and ensuring relevance to target audiences.Website and Microsite Assistance: Support website maintenance and development, including creating landing pages and updating content on WordPress platforms.

• Content writing that fulfills SEO requirements when creating blog content• Copywriting for email marketing and social media presence • Assist in marketing budget development and reporting • Plan, execute & optimize monthly digital campaign• Support editorial team in digital content for company social media presence

• Communications lead in company branding through PR campaigns and collaborations• Marketing strategist in acquiring prospects and leads through the digital space • Copywriter & content writer for company blogs and email newsletters• Content creator in the social media space (FB, IG, LinkedIn)