Jaclyn Reichenthal Email & Phone Number

Houston, TX, US

Greater Los Angeles Area

• Worked closely with ad sales and communications executives to create and manage an effective digital experience for February 2012 upfront event at Mercedes-Benz Fashion Week.
• Identified and pursued potential partnership opportunities with reputable organizations such as Condé Nast and Equinox, assembling promotional/integration proposals and spearheading negotiations and discussions.
• Organized and evaluated all assets for major series acquisitions, such as Gossip Girl and Made in Chelsea, providing senior management with strategic recommendations to leverage materials.
• In conjunction with Out@NBCU, spearheaded Network’s promotional efforts in both Los Angeles and New York 2013 Gay Pride Parades. The bi-coastal initiative yielded increased awareness, exposing over three million.
• Planned and executed corporate, pro-social and team building events from start to finish, working closely with internal finance and legal teams, along with external vendors, talent management, and press.
• Worked closely with ad sales and communications executives to create and manage an effective and interactive digital experience for the Network’s February 2012 upfront event at Mercedes-Benz Fashion Week.

Greater Los Angeles Area

• Served as brand consultant to Founder/Creative Director during the company’s pre-launch phase. Provided brand-building direction, feedback relating to denim fit/hardware/fabric, and strategic analysis of competitive.

Greater New York City Area

• Collaborated with marquis wholesale partners to identify email trends and marketing initiatives specific to each retailer, presenting findings and strategic opportunity recommendations to senior management
• Tracked and analyzed partner sales relative to each brand, isolating top selling items to enhance overall profitability of each partnership
• Fortified brand integrity by regularly evaluating partner sites to ensure proper branding, functionality, and key product placement

Houston, Texas Area

• Worked with various public relations agencies to coordinate event participation, image licensing, and fashion credits
• Wrote and edited various articles that became published in the magazine
• Searched runway collections for appropriate images to be featured in the publication

• Completed managerial training program, which included extensive guidance in customer service, leadership, and conflict resolution
• Participated in buyer meetings concerning inventory, costs, selection, and productivity
• Undertook managerial duties, specifically in tracking department and employee performance
• Frequently performed sales floor merchandising adjustments to accommodate style changes to better capture the targeted customer base