Jacob Beasley Email & Phone Number

Raleigh, North Carolina, United States

• Regularly in communication with clients to discuss performance, account optimizations & recommendations for long-term growth.
• Collaborate with account team to support client marketing initiatives, provide search insights, and help achieve sales & revenue goals.
• Creating annual media plans aligned with client goals to ensure optimal performance.
• Managing paid media campaigns through Google Ads, Microsoft Ads & Display & Video 360.
• Assisting with programmatic media planning & buying for B2C & B2B efforts.
• Collaborate with paid search partners to analyze competitor paid media efforts & provide insights & recommendations to the client.

Raleigh, North Carolina, United States

• Managed a team of two intern to full-time hires, providing professional & industry mentorship.
• Managed paid media campaigns through Google Ads, Microsoft Ads & Display & Video 360.
• Provided assistance across paid social campaigns in Meta & Snapchat ads.
• Has experience working with clients with budgets from $1k - $100k+ a month
• Responsible for proposing new strategies, tactics & paid media investment opportunities to the account team & clients.
• Collaborated with account team to support client marketing initiatives, provide search insights, and help achieve sales & revenue goals.

Raleigh, North Carolina, United States

Raleigh-Durham, North Carolina Area

• Specialize in strategy and management of paid digital campaigns for small business partners across Search, Display & programmatic platforms
• Identify and set benchmarks for paid media KPIs such as Cost Per Conversion and optimize account based on goals and performance
• Perform competitor research as needed in order to identify potential missed opportunities for clients
• Collaborate with account managers, content writers, designers, developers, and SEO specialists on strategies which achieve overarching client goals
• Continuously educate myself on the latest best practices and targeting capabilities that are introduced by Google and Bing in order to provide the best recommendations possible to clients
• Run successful paid media campaigns across multiple channels including Google Ads, DV360 & YouTube

Raleigh-Durham, North Carolina Area

• After graduating from NC State, I spent the following months freelancing for two businesses, Fortnight Brewing and Perfect Finish Auto Detailing. These clients have helped me stay up to date with digital marketing.
• Collaborated with owners on social media campaigns and key messaging.
• Strategized, created & scheduled social media posts.Perfect Finish
• Perform a website audit to find the most pressing issues
• Organized a photo shoot to update images across the site
• Optimized web page content to meet SEO standards

Raleigh, North Carolina

• Undergraduate Teaching Assistant for BUS 469 - Digital Marketing Practicum.
• Helped students understand the fundamentals of SEO, Paid Ads, Keyword research, and Email Marketing through simulations, exercises and real-world examples
• Educated students on how to create informational and eye-catching data visualizations.
• Assisted in communication with various nonprofit and small business clients for student groups.

Raleigh-Durham, North Carolina Area

• Content Creation
• Analyzed website content and consolidated poor performing webpages and content into a better performing page optimized for keywords.
• Created new H1 and title tags, slugs, and alt text for various clients.
• Wrote several long-form blogs and pages after thorough research on keywords and trends.
• Researched current trends in bathroom remodeling, information technology, and home siding and roofing to create up to date content for clients in these industries.
• Responsible for researching trends, scheduling and writing; and posting to Instagram, Twitter, Facebook, and LinkedIn.

Raleigh-Durham, North Carolina Area

Represent the company at events with the goal of maximizing brand exposure.Collaborate with fellow ambassadors on promotion.

Garner, North Carolina

At our 2015 Annual Conference session, I was elected to be the first reserve lay delegate to the General Conference of the United Methodist Church in 2016 and a voting delegate to the South-Eastern Jurisdictional Conference. As a reserve delegate, I was able to travel to Portland, Oregon to represent the conference and take the floor should any lay.

North Carolina

I was elected President of the NCCUMC for the 2014-2015 Conference Year. As President, I was the voice of the youth on the Conference level. I served on the Board of Laity, the Episcopacy Committee, Methodist Men’s Ministry Center (3MC), the Conference Connectional Table (CCT), the Conference Mission Team, as well as the planning teams for Annual.

Raleigh, North Carolina Area

People Operations Intern: February 2016 - February 2018-Managed personnel files and kept paperwork up to date.-Created projects within the RAH CatchaFire database for the organization's professional job needs.-Managed the Certificates of Insurance for our offices in various states.-Worked on various projects ranging from employee performance reviews to.

Raleigh-Durham, North Carolina Area

As a student ambassador, I coordinated with student organizations to promote upcoming films. I handed out various promotional items and hosted screenings at theaters in my area.I currently work with Allied on a contractor level, representing them at various events for film screenings or promotional events.