In charge of Sales development for all verticals - Book Fair, Book Clubs, and Education Business

• Developing and implementing of the Category’s buying and merchandising strategy including OTB management• Developing financial plan of the Category in sync with the corporate budget• Responsible for Books and Magazines profit centre constituting category’s buying for sub-category / genre, sales, margins and markdowns• Finalization of planogram and resource planning for NSOs as per category specifications• Team meetings and one on one with category managers to be abreast and monitor category’s progress• Liaison with operations, vendors, marketing, and SAP backend team, D&L, commercial and accounts departments for smooth category operations• Formulating all marketing activities for the category and providing inputs for creative’s, campaigns, and promotion ideas for the category in collaboration with colleagues• Benchmarking and monitoring category performance against industry figures made available by Nielsen

In charge of handling the entire sub-category's performance through assortment planning, replensihment, maximising sales and margins, introducing new vendors and merchandise, training and knowledge sharing with store staff, planning markdowns, liquidation and returns, running pre-bookings in store, conceptualizing events

Responsible for P&L of the channel by reducing costs of out souring, idea generation to bring down cost of product, developing promotional schemes that enhanced sales, setting up a robust buying mechanism, conducting training for the teams pan India.

Responsible for operations and profitability of the store by ensuring availability of relevant merchandise