Jacqueline Bermejo Email & Phone Number

United Arab Emirates

Dubai, United Arab Emirates

• Led and supervised Brand communication• Administration of CI-net (Brand portal) registration , of partners, agencies or employees• Internal Brand consultation• Assured consistency on application of the Brand guidelines• Increased better understanding of the Brand internally• Executed instructions from Group Brand Management (Swiss main corporate office)• Kept group informed about brand related activities• Supported Group Brand Management in gathering information• Kept Top Management informed about instructions of Group Management

• Presentation of creative marketing pitches to clients • Project Management• Handled Marketing and advertising activities.• Gathered complete brief of clients’ requirements and delegates tasks to the team, suppliers and vendors• Corporate branding- logo concepts, office branding, company brand toolbox , corporate gift items• Below-the-line Marketing - involved in conceptualization, content writing, creative guideline and final production of the marketing materials (e.x. brochures, flyers, corporate videos, corporate gifts, website etc.)• Instilled a marketing led ethos throughout the business• Developed marketing strategies and planning.

Concept/ design/implementation, AVP, event Branding, collaterals, exhibitions and consultation

Dubai, Uae

• CSR initiatives of the company. • Successfully handled and organized all company events. • BTL Branding. Initiated company branding in both internal and external communication strategies, such as proper templates for presentations, internal documents and corporate gift favors. • Handled the company’s E- Newsletter • Initiated the employee of the month program which encouraged employees to excel in their jobs. • Majorly contributed to the revamped company website• Initiated Video Vox Pops for the website and marketing collaterals - coordination, planning and close monitoring of the presented material.• Actively handled the PR activities/ relations, which is a vital element in our areas of operation. • Research (first Phase) - Developed excellent PR. Validated our perceptions and made it the first company in the industry to handle research about Out-of-home in the UAE.• Created the client’s testimonial/ feedback forms to get clients’ opinions, overviews, suggestions about the Bus Shelter Media. • Involved in the e-marketing strategies of internal communication. Handled the company-wide sharing of relevant information about our competition, trends, success stories through gathered press clippings, coverage and market intelligence from both online and offline sources.

Dubai, Uae

• Contributed and initiated ideas in the company’s branding which led to a “perfect” image of the brand among the employees, clients, associates and the general public.• Involved in successful events/ launches/ press conferences for the company with hands on/ on-site coordination with the venue, special arrangements and suppliers.• Initiated a strong contact list of various suppliers and contacts, ensuring the implementation of the best options, quality and cost effectiveness in every project.• Strong marketing support to the sales team on a sustainable daily basis, which led to successful sales and improved awareness of the company, its product and the brand in Dubai as well as other parts of the world.• Giving Brief to the Advertising Agency and Suppliers for projects in terms of Corporate Branding, Events and other projects related to below-the-line advertising.• Branding of: In-house documents, favours, office items and company branded supplies.• Proof/ quality checking of all produced items/ documents, as per brand guideline.

Makati City, Philippines

Conducted full branding exercise & delivered creative consistency across the company’s communication mix.• Handled Special Projects for both internal and corporate assignments.• Supervision, coordination and implementation of New products/Business development projects in both domestic and international markets.• Made the Billboard Study for sales and marketing knowledge of the Ad Medium.• Conceptualized and made Ad Copy/ Stadium Pitches for the company’s advertisements.• A company mediator in coordinating with overseas and local partners for special projects/ Business development assignments.• Involved in the planning and implementation of the marketing strategies for existing and new businesses of the corporation.• Developed and created marketing/ product presentations• Organized and conceptualized general content of manuals, handbooks and marketing peripherals.

Business Administration Major On Marketing, Marketing/Marketing Management, General

Diploma In Digital Marketing, Digital Marketing