As having a versatile demeanor and cut-throat understanding of the multicultural GCC market, my eleven years of experience in this diversely eclectic media and advertising space has driven me to understand, connect and augment the right solutions to complex brands, agency growth, and business requirements. With heightened interpersonal growth and intrapersonal dedication as a business partner to Universal Media MENA, I currently hold a galvanizing duty as a Business Director, heading a multi-category portfolio across the MENA region that enables clients to drive better business solutions and results.