• Developed a roadmap to tailor enablement to sales teams about Hyperforce, Salesforce’s new infrastructure architecture.• Launched and conducted international listening tour with COOs and field representatives to analyze stakeholder needs.• Led roadshow to gain buy-in from program leadership and kickstart enablement strategy.• Worked cross-functionally with product management and marketing teams to develop a vision for messaging strategy, dashboard documentation, and an intuitive webpage design based on direct feedback from stakeholders.• Built a Python program that, for the first time, allows communications teams to track Slack interactions and content consumption over time via previously inaccessible user data.

• Managed an 8-person team across 8 projects (Sales, Website, Sponsorships, Crowdfunding, Procurement, Travel, Apparel, Social Media)• Completely overhauled and recreated the team's website using HTML, CSS, and JavaScript.• Led the Sales team, conducted market research, and developed a marketing strategy for a hypothetical off-road racing company. Pitched our plan to judges at competition.

Built a customer-ranked 5-star business in which I revise and rewrite documents for clients across all industries. Revised over 65 written documents in one summer, from technical proposals to research grant requests, as well as two published books in clinical psychology and finance. Achieved the highest possible seller ranking on Fiverr.

Co-founded a renting/trading marketplace startup. Led market analysis and customer discovery interviews. Created marketing vision boards and pitch decks. Designed the app’s user interface and mockups using Marvel. Managed the software development of the app. Pitched at Cornell eLab Student Business Accelerator Kickoff which had 1,038 audience registrants.

• Executed a comprehensive analysis of high-risk security groups by cross-referencing 2 years’ worth of phishing metrics and internal data.• Created data-backed recommendations to drive risk mitigation and security culture change for M&A hires.• Developed NIST Phish Scale models to gauge success of internal phishing campaigns and uncover areas for improvement.• Built a dashboard to enable the internal comms team to tailor content based on population-dependent performance metrics.• Conducted A/B tests to evaluate impact of various design elements and content of security awareness materials.

• Fostered a welcoming environment that encourages all students to embrace coding and creative writing as lifelong skills that anyone can develop.• Tutored students ages 8-18 in individualized lessons in Java, Python, Scratch, and English.• Co-developed curriculum materials for Juni Learning’s 1st English course.

Redesigned PCT’s website with new features like calendar scheduling, a more user-friendly recruitment page, and a completely overhauled brotherhood page. Managed a 10-person marketing committee responsible for creating recruitment media.

Designed, programmed, and published Sales4Caster, an automated sales forecasting tool, to the App Store. Learned programming language Swift entirely from YouTube.

• Led 2 annual NYC-wide conferences to provide girls in underrepresented school districts with an educational platform to pursue career opportunities in business and technology. Compiled 189 registrants across NYC for our 2019 event.• Organized speaker panels, tech workshops, keynote speakers, and free food/merchandise for each conference. Acquired sponsorships from Amazon Web Services, Github, Deloitte, Brooklyn Robot Foundry, and more.

• Designed, built, and tested projects that support the IBM Cloud and developer outreach programs worldwide.• Worked with the co-creator of Node-RED on language-specific tutorials.• Collaborated daily with senior IBM developers and the Digital Business Group team to develop business reports and brainstorm potential advertising platforms for IBM Code.• Organized and participated in a four-person roundtable with the Chief Marketing Officer of North America.• Created presentations and instructional videos for the Call for Code Global Challenge.