Jade Parker-Warner, Mps Email & Phone Number

Charlotte, North Carolina, United States

• Orchestrated program strategy and resources, including scoping expansion opportunities and new placements, to improve go-to-market strategies for Entertainment Sponsorships within Amazon Ads. • Collaborated with internal stakeholders to drive program adoption and enhance brand engagement. • Advised on internal and external tools to enhance program operations, revenue generation, process efficiency, and communication with other teams.• Designed and implemented customer-focused processes to simplify operations and enhance customer experience.• Maintained internal resources and tools, including documentation, reporting data, and program information.

Washington D.C. Metro Area

• Serve as the Subject Matter Expert (SME) for students.• Provide students with networking, referrals, and research advice for the sport industry.• Review and provide guidance throughout development of Capstone paper and project.

Charlotte, North Carolina, United States

• Developed and executed marketing strategies and multi-platform promotional plans for full College Basketball portfolio (across ESPN, ESPN+, ACC Network, SEC Network and Longhorn Network), NCAA Championships on ESPN, and Olympic Sports on ESPN+.• Managed creative development (from inception to approvals), execution and asset delivery for ESPN, ESPN+ and College Networks.• Established and maintain strong and collaborative relationships with key internal and external partners.

Charlotte, North Carolina

• Supported all aspects of consumer marketing strategy and communications for ACC Network.• Responsible for brand-building, delivering annual marketing plans and leading business results with cross-functional teams• Delivered world-class creative across TV, digital, mobile, print, OOH, grassroots, and social channels• Day-to-day lead with agencies - build and maintain strong collaborative cross-functional relationships as well as business partners at the Atlantic Coast Conference and 15 Member-Institutions

Washington D.C.

• Drove marketing strategy for customers in the Global Partnerships vertical.• Developed customer communications.• Strategized and executed customer launch events.• Supplied marketing support for seasonal customer marketing campaigns.• Managed Twitter presence for the Prescription Drug Safety Network

Washington D.C.

• Led EverFi’s largest partners on national and regional launch plans, online campaigns, and development of community engagement events.• Owned significant regional territory responsibility and own field engagement metrics.• Constructed highly measurable marketing campaigns.• Conceptualized and develop innovative campaign initiatives and creative assets to drive awareness, engagement and activation. • Launched campaigns, pull data and analyze all marketing programs through the use of a CRM and marketing automation platform.

Washington D.C.

• Collaborated with account management teams to develop a strategic marketing plan for EverFi’s financial services partners.• Managed marketing support for existing partners through the creation of collateral such as landing pages, communications templates, and other promotions.• Led all school-based partner event logistics, including development of an online invitation, signage, speaker remarks, press templates and procuring photography services. • Implemented marketing strategies across initiatives including email marketing campaigns, partner newsletters, sales enablement, thought leadership initiatives, content marketing, social media and other related programs.• Developed sales materials including presentations, case studies, email and web copy, product demos, and more.

Alexandria, Virginia

• Edited capability deck to ensure up to date information, brand cohesiveness and aesthetic appeal • Contributed to company’s social media presence on Facebook, Twitter and Instagram• Executed hospitality programs from start to finish including: preliminary research, vendor research, program development, site-visits and on-site execution and activation• Interface with clients and vendors to develop and maintain relationships to achieve project objectives• Contribute to client analysis to help identify relevant opportunities to support strategic recommendations

Landover, Maryland

• Researched and streamlined potential business opportunities for both the 2015 and 2016 year• Served as a liaison between clients and Operations department to facilitate events for 20+ people• Developed and managed database of 100+ local company contacts for future business development• Planned, scheduled and provided on-site support for all stadium tours• Assisted in management of department finances through overseeing incoming payments

Kensington, Maryland

• Assisted Director of Events with planning, marketing and executing all company events• Managed all staff communication, recruitment processes and company operations• Provided on-site support for various events through registration management and operation assistance• Managed and maintained company database with 800+ individuals• Provided daily customer service through facilitating all incoming company calls

Charlottesville, Virginia

• Provided on-site support, sponsorship execution, and promotion implementation for various athletic events and games (pre-game, during, and post game).• Researched and streamlined ideas to increase student attendance.• In charge of pre-game and halftime entertainment and in-game contests (both in-person contests and social media contests).

Clinton, Maryland

• Developed and implemented proficient and creative marketing plans to help drive corporate sales volume• Prepared and edited organizational documents for internal and external audiences including: request for proposals, sponsorship packages and endorsement letters• Planned and directed development, communication and publication of company events• Managed hotel accommodation for staff and guests for company Super Bowl event• Provided on-site support for company events

Masters Of Professional Studies, Sports Industry Management

• Strategic Marketing, Communications and Digital Media

Bachelor'S Degree, English And Media Studies

• English Major with a concentration in Modern Literature and Culture • Media Studies minor

High School, High School