Janice D. Email & Phone Number

United States

Phoenix, Arizona Area

Phoenix, Arizona Area

Responsible for ensuring the integrity of the information received into the database is accurate and compliant with client and company policies and expectations.

Arizona

Edit and proofread copy and design for miscellaneous projects, including packaging projects at Philosophy, CVS, and CIOX Health.

Phoenix, Arizona Area

• Wrote clear and powerful messaging on in-store signs and digital marketing, OOH, direct mail, muzak, radio and TV scripts, circulars, landing pages, seasonal promotions, and other corporate collateral.• Established the brand voice, copy formats and standardsfor in-store and print collateral.• Developed innovative internal process for more effectiveand efficient copy/design collaboration. • Differentiated and promoted the PetSmart brand through strong copy strategies based… Show more • Wrote clear and powerful messaging on in-store signs and digital marketing, OOH, direct mail, muzak, radio and TV scripts, circulars, landing pages, seasonal promotions, and other corporate collateral.• Established the brand voice, copy formats and standardsfor in-store and print collateral.• Developed innovative internal process for more effectiveand efficient copy/design collaboration. • Differentiated and promoted the PetSmart brand through strong copy strategies based on sound business objectives.• Interviewed and hired full-time and freelance writers, coaching them and reviewing their work, as well as conducting annual performance reviews.• Successfully managed a $100,000 freelance copywriting budget and invoicing. Show less

Menomonee Falls, Wi

• Supervised the concepting and copy functions of five writers on brand management and circular teams, establishing consistency and one voice for the brand.• Ran weekly copy meetings and performed annual writers’ evaluations.• Wrote effective, strategic copy for “big-picture” projects, like promotional concepts, proprietary brand packaging, including beauty products and fragrances, as well as fashion booklets.