With 12+ years of experience in growth strategy, I specialize in driving both organic and paid growth initiatives for digital media and mobile gaming. At Games2win, I manage organic growth for a portfolio of over 40 casual mobile games, using a blend of static and video creatives along with strategic text metadata. My focus on enhancing organic rankings and conversion rates on the App Store and Google Play has delivered strong results in key markets, including the USA, UK, and Brazil. Previously, I managed ad partnerships, which gave me a holistic perspective on monetization and user engagement.At Koimoi.com, I lead business and tech partnerships, revenue generation, and content strategy, delivering 30% YoY business growth and maintaining over 50% EBITDA over the past 8 years. My revenue strategy spans direct sales and programmatic channels, continuously adapting to industry trends and audience needs.Past roles include Senior Web Solutions Specialist at Directi Web Technologies and freelance marketing and content advisory roles at Cribkart.com and Stylewhack.com, along with supervisory roles in event management. These experiences have sharpened my skills in creative ideation, digital marketing, and partnership management across diverse sectors.Core Skills:App Store Optimization (ASO)Creative Ideation & Content StrategyDigital MarketingAd Monetization & OperationsPartner & Vendor ManagementMarket ResearchStrategic Communication