Jaime Lugo Email and Phone Number

+15 years of Experience in innovation, product management, go-to market, market analysis, businessmodel validations and sales (B2B). Physical and Digital products.- on a global level (adidas/Tarkett), built over 400 products with worldwide reach. Solid expertiseon product vision & roadmap, sourcing, range architecture, distribution strategy and P&L.- as a startup founder (Nordics), developed Virtual Reality simulations for soft skills trainings incorporations. Quick prototyping, testing technologies, business model validation, design-thinking,UX journeys, game development, and B2B Customer presentations.- on a local/regional level (Nordics / Italy), led category go-to-market teams as we supported thelocal sales & marketing teams. Focus on data/market analytics, sales and relationship management-7 years as team leader. Entrepreneurial, analytical, great cross-cultural communication skills.