Jaime Limón Email & Phone Number

Redmond, Washington, Us

Helping build a better world one block at a time. - Global marketing lead for Minecraft Dungeons, one of the most successful IP spin-offs in Xbox first-party games history.- Global marketing lead for Minecraft Legends- Launched Minecoins, Minecraft's in-game currency, as a retail Code-to-Content/POSA product- Managed the global marketing strategies for several platforms including Xbox, PlayStation and Nintendo (Wii U Edition)- Collaborated on new product creation across development, business, marcom and operations teams

Redmond, Washington, Us

Accountable for P&L, marketing strategies and sales objectives of all Xbox business lines in México including console, games, accessories and Xbox LIVE. Managed the local team in charge of marketing, pricing, channel and product strategies.

Redmond, Washington, Us

• Developed and executed sales forecasts, product, marketing and media plans for the launch of Xbox 360, Kinect for Xbox, all accessories and first party games, making México one of the top 5 Xbox markets in the World• Developed social media strategy for the brand, making it one of the top 3 brands in Facebook México.• Local PR spokesperson for the Xbox brand

Redmond, Washington, Us

• Responsible for packaging localization, sales forecasts, price management, product line strategies and product launches for all CPX groups (Mac, Consumer Software, Hardware and Games for Windows)• Developed all marketing plans, product demos for media and retail buyers, marketing POS materials and advertising plans and executions for all CPX groups (Mac, Consumer Software, Hardware and Games for Windows)

Redmond, Washington, Us

• Worked with over 10 different divisions and groups in the corporate Redmond offices to select, edit and localize key marketing and communications materials for use in the region• Developed the strategy, platform and vendors to create the local Microsoft.com websites for 19 countries in the region• Director of Decisiones Microsoft magazine, distributed in over 15 countries in Latam, focusing on key BDM customers/readers.• Managed a regional budget for localization and creation of special communication projects

Host, content development, and co-creator with Jorge Alor and Mario Valle.

• Strategy consultant and developer for online products for local offices of international companies like McCann Erickson, Columbia House, Grupo Peñoles and Coca-Cola.• Developed the first online project for General Motors México, the first of its kind in Latin America. • Account manager for key customers focused on broad consumer markets

Helped create one of the first web/interactive agencies in Mexico.

Lcc, Media & Comunications

Education record