Marketing Manager (Oshc And Brand Initiatives)
Melbourne, Victoria, Australia
As Marketing Manager, I delivered strategic marketing initiatives that drive customer engagement for the Yβs core brand and Outside School Hours Care unit.My role ensured major campaigns, events and projects are appropriately identified, resourced and executed. As the lead for these initiatives, I provided direction to team members supporting comms, digital and graphic design outputs.I managed stakeholder relationships across the Y, with agency partners, suppliers and event partners.This role began as a six-month secondment with the title βIntegrated Campaign Managerβ and evolved into an ongoing position in January 2022.