James Duff Email & Phone Number

Greater New York City Area

Greater New York City Area

Greater New York City Area

Greater New York City Area

• Analyzed and operationalized new and emerging digital distribution platform deals for VMN (e.g, OTT, SVOD, FVOD, DTO/EST)
• Led day-to-day operations and managed relationships with VMN digital distribution partners such as Hulu, Netflix, Sony, and Yahoo
• Reviewed multiple multimillion dollar contracts for business growth opportunities and ensured compliance from both parties
• Provided strategic research highlighting competitive analysis and market strategies for senior leadership
• Collaborated with Partner Marketing by developing marketing and promotional strategies which directly increased content performance and enhanced overall VMN value on digital partner platforms
• Directly supported one Vice President

Greater New York City Area

• Researched the competitive landscape of broadcast television
• Utilized research tools (Nielsen, Lake5, and LexisNexis) in order to create background and sales pitches
• Assisted in the analysis of Dynamic Ad Insertion opportunities for new business development
• Created internal reports and executive summaries for sales teams

Greater New York City Area

• Constructed and analyzed financial models to create a new revenue stream within content distribution (Direct-to-Consumer)
• Supported renewals and deals with NCTC (National Cable Television Cooperative), Google, and Amazon
• Assisted with affiliate adoption of TV Everywhere (TVE) and HD services along with other priorities
• Analyzed internal equity research reports to forecast Netflix International subscriber growth
• Trained in using the various Viacom internal content distribution systems which tracked affiliate data and promotional media value (S-Link, Promo MVT (Media Value Tracking), Sharepoint, and MediaSilo)

Greater New York City Area

• Established understanding of scheduling strategy using the Viacom Program Tracking System (PTS)
• Updated weekly competitor grids and reports for network executives
• Ensured Nickelodeon was compliant and efficient with FCC requirements
• Created the Nickelodeon multiplatform online streaming residuals grid
• Knowledgeable of Nielson ratings and how to effectively use them for programming effectiveness

Greater New York City Area

• Contributed to an award winning content distribution team who were the liaison between all of NBCUniveral TV Networks and numerous Multi Video Programming Distributors (MVPD)
• Updated network assets for MVPD’s through the NBCUniversal Affiliate Site and ADN
• Influenced NBCUniveral marketing priorities and Comcast promotions such as the Xfinity College promotion and NBC Sport Network’s English Premiere League competitor strategy
• Created and developed a social media report about MVPD’s and network competitors

Greater New York City Area

• Increased social media following for the CNBC 2012 Facebook and Twitter page
• Produced copy for the CNBC 2012 Facebook and Twitter page
• Assisted with producing CNBC Twicker Feed during Presidential Debates and Election
• Created competitor reports for the Presidential Election and DAVOS

Edgewater, NJ

• Enhanced social media activity for MSG through pre-game, live game updates, and post-game updates for New York Rangers and the New York Knicks
• Improved customer support and wrote copy for Monster Cable through social media sites
• Increased social media following and wrote copy for Wolfgang Puck Iced Coffees
• Created Toshiba Innovation template pitch to increase competition against GE and other competitors