Chrometoaster is an independent design agency specialising in design for social good. Clients include Ministry for the Environment, Asia New Zealand Foundation, Ministry of Education and Ministry of Business, Innovation and Employment.• Senior leadership team member with responsibility for business development, client engagement and revenue generation. • Led business and financial planning, and budget management.• Increased agency’s Government client base and diversified to include commercial clients.• Defined agency’s brand positioning through analysis and consultation with staff, board and clients.• Directed marketing approach and development of marketing and promotional materials, raising the agency’s profile and brand visibility.

With offices in Wellington and Amsterdam, Resn is a world-leading digital interactive agency. Clients include adidas, Netflix, Lexus, Lionsgate and NZ On Air. • Managed Resn's transition from production studio to direct client agency. Built processes to support direct client engagement.• Directed strategy and generated new business. Created and delivered successful pitches and documentation. • Successfully managed high-level client relationships, negotiated and problem solved across projects to meet and exceed client objectives, on time and within budget. Formed strategic partnerships between clients to mutual benefit. • Directed product development to build business, identified market growth opportunities, and led R&D team to develop and refine new digital product.• Led and executed marketing strategy to increase brand visibility and value across national and international markets.

Freelance Creative Director for experiential marketing and brand campaigns. Agencies include Jack Morton (Australia) Clients include Nespresso, Cadbury and V Energy

Freelance Creative Director for experiential marketing and brand campaigns. Agencies include Jack Morton, MKTG and Little Bird. Clients include Marvel, Porsche, Beats by Dre, Bentley, Nike, Skoda and NBA.

Freelance Creative Director for experiential marketing and brand campaigns. Agencies include Jack Morton, MKTG, MKG and George P Johnston. Clients include Coca-Cola, Evian, American Airlines, Jaguar, Google, Beats by Dre, Nike, NBCU, Cartoon Network, FedEx and LEGO.• Successfully directed creative and marketing teams to ideate, strategise, pitch and produce outstanding multi-channel brand work, collateral and events, attracting and retaining customers, and driving sales and revenue.• Readily identified clients’ objectives and developed a deep understanding of audiences through data analysis and empathetic research to create innovative brand strategies and highly-engaging brand experiences. • Developed brand strategy and advised senior agency management and clients. • Generated new business and built strong, productive partnerships and client relationships. Delivered effective verbal and visual presentations.• Positively built and led teams, and developed talent. Managed internal and external creative and production teams and external contractors, from concept to production, including budget and production management, reporting and contract negotiation.

Experiential marketing company with expertise in strategic and creative planning, production and design, event management and social media engagement, with offices in New York, Los Angeles and Houston. Clients include HBO, Bravo, People and Warner Bros.• Directed creative and production teams on local and national brand experience campaigns.• Line managed design and production staff, and contracted external vendors and suppliers in the design, production and fabrication of projects.• Created pitch documentation and scoped new projects, including budget planning and management.• Managed client relationships with responsibility for presentation and business development.• Coached and provided training for NY and LA staff.Grand Central Marketing has since joined with Allied Experiential.

One of New Zealand’s foremost art institutions, the Dowse Art Museum celebrates and showcases creativity in art, technology and design. The Petone Settlers Museum is a social history museum on an iconic site.• Lead exhibition designer on major national and international exhibitions (including Becoming Kong in 2007), across a diverse range of subjects including art, history, science and community. • Line managed graphic and spatial designers and contract staff.• Developed and formally presented master planning, concept design, floor plans and digital interactives.• Led the exhibition design process, working collaboratively with graphic and digital designers, architects, and production and installation teams to realise outstanding creative design, on time and on budget. Managed tender processes and contractors.• Managed annual exhibitions and programmes budget.• Consulted widely across and outside of the organisation with the subject expects, staff and community groups. Guest Lecturer to Victoria University’s School of Design courses in Exhibition and Interior Design (2007 – 2009).

Te Papa is internationally renowned for its progressive and interactive bicultural programme of art, history, natural environment, Maori, Pacific exhibitions and collections.• Lead exhibition designer for major national and international projects with diverse and specialised teams. • Developed and formally presented design concepts to meet experiential objectives, leading the exhibition development process in design, production and installation. • Consulted and negotiated with subject experts, staff and community groups through a collaborative development process in a uniquely bicultural environment.• Collaborated and built relationships with international institutions on high-level exhibitions, including the design of the acclaimed design of Splendours of Japan (2006).