James Harrington Email & Phone Number

Dublin

Curtiss-Wright is recognized around the world as one of the most innovative designers and manufacturers of rugged and secure defence and industrial solutions, selling 700 products from 15 business units located across 5 countries. I am responsible for the maintenance and development of www.curtisswrightds.com, which supports sales efforts of US$733m to customers worldwide.• I collaborated with marketing and sales team members in the US, Canada, Ireland, and the UK to keep the website up to date and ensure our customers get the information they need quickly. • Worked closely with product marketing managers on page copy formatting to increase organic traffic by 12% in two years (H1 21 vs H1 19).• Integrated new acquisitions and their products into www.curtisswrightds.com.• Added and updated content and documents across dozens of product lines on the 3000+ page website while promoting best user experience.• Developed detailed content processes while remaining flexible to accommodate deadlines.

County Dublin, Ireland

Interpreted analytics, then devised and implemented social media strategy for Engineers Ireland on Twitter, Facebook and LinkedIn. I identified growth opportunities and increased our Twitter page impressions by 53%, mentions by 98% and new followers by 32% (figures YOY over a 6-month period).Managed our social media presence and the contributions of several departments, building buyin through positive collaboration with others and ensuring our social media output reflected both our desired positioning and what is expected of us by our members and other stakeholders.Project managed the research (including a survey of 23,000 members), wireframing and design of a monthly email by an external digital agency aimed at promoting engagement with our community.Managed multiple overlapping deadlines through intensive time management techniques.Refined my journalism and SEO skills through writing news articles, features and interviews for engineersjournal.ie as the Deputy Editor. Also commissioned articles from industry experts on a wide variety of engineering topics as the publication saw a 65% increase in YOY pageviews (Jan to June 2018 vs Jan to June 2017) and 77% increase in users over the same period.

Dublin

Responsible for setting out an online vision for the representative body for engineers and implementing it with tight resources. Good communications and positive collaboration with staff were key in order to determine, describe and build support for top quality work where I was the lead voice in this area.Managed online communications, hosting and selected software purchasing for 3 websites, 2 of which I successfully redeveloped while supporting 40 staff and 23,000 members with web queries.Project managed, developed the user experience, wireframed and wrote the technical specification for a CPD recording project comprising of webpages, backend administrative dashboard and reporting functionality. It was extremely well-received by members, with a 96.7% satisfaction rate. Managing supplier relationships and simplifying client requests was key to the success of the €120,000 project.Wrote website help section content for the above and a user guide for staff for the backend interface.Implemented Microsoft PowerBI reporting solution to measure how our members are logging CPD.Identified a new growth strategy and then developed a new user experience, wireframed and project managed the redevelopment of engineersjournal.ie on a tight budget and immediately achieved its 6 best-ever trafficked months. This website delivered pageview growth of 232% and user growth of 342% over a 3-year period (averaged over six months, Jan 15-June 15 and Jan 18-June 18).Provided WordPress development support for engineersjournal.ie, working with the editor to continually identify and implement improvements.Developed numerous processes for staff members to simplify tasks and improve the quality of work.Provided monthly Google Analytics reports for the marketing team and other directors.Managed email lists and provided Mailchimp support for staff, sending out newsletters each week.

County Cork, Ireland

An integrated web (cycleireland.ie) and smartphone app (now defunct) to make exploring Ireland by bike easy. Choose one of 100 routes from the 1600 photos and 100 videos on the site. Download the app for turn-by-turn directions, locations of attractions/services and get alerted if you go the wrong way. No barriers to great rides.Conceived a business strategy and then planned, developed and launched an integrated WordPress website and smartphone app (no longer supported) to make it easy to explore Ireland by bike. Managed a team of 3 suppliers in 3 countries to successfully deliver a complex digital project.Designed the website look and feel and developed all content, taking 7000 photos (later selecting 1600 for the site) and 100 videos across Ireland and building a database of 1000 points of interest.Tracked content development over a year through an Excel content matrix. Implemented optimal SEO practices for the beta launch of the website, securing 10,000 page impressions a month before ramping up marketing.Secured funding through Enterprise Ireland's New Frontiers business development programme for development of the app on a tight budget, while improving my entrepreneurial skills on the course.

Took on a technical role as part of a small content team that relaunched the Ireland.com domain and built it up to reach 6 million page impressions a month before the domain was bought by Tourism Ireland.Coached junior team members and developed content processes for all staff.Liaised with all relevant teams (search, development, site production, sales and marketing) to ensure the smooth operation of the site.Responsible for managing the CMS components on a site with tens of thousands of pages.Investigated, reported and tested site bugs and usability issues.

Startup offering user-created fantasy sports games and fun online betting with friends on kingpundit.com.Full content management responsibility in the challenging environment (now defunct) of a start-up.Management responsibility for a team of two content staff, which included hiring, coaching, developing processes, training, reviews etc. Worked beside team of developers and testers before going live to ensure a successful launch.Responsible for Google AdWords campaigns to drive traffic and convert to registrations.

Maintained the Buy4Now Portal and associated Irish websites, reporting to the Content Manager. Core responsibilities included:eMarketing and content management - selected online product set, created graphics and newsletters, with an aim to drive new registrations and sales. Constant awareness of new ecommerce trends. Ongoing assessment of partner’s websites, including adherence to legislation and relevance of products and copy.User acceptance testing and training - I was involved on a daily basis in testing new upcoming ecommerce websites, and working alongside the development team in getting new online products ready.Was appointed project team member for new online stores, with responsibility for setting up all online content prior to releasing the site.

County Dublin, Ireland

Top-Up Clup was a loyalty scheme for prepaid mobile phone users.Varied role involving graphic design work e.g. banner ads, posters, emails, web pages, proofing copy.Responsible for updating web pages, fulfilling competitions and orders, sales reports and PowerPoint presentations.Compiled traffic reports using the analytics tool WebTrends.

Bachelor Of Arts, Journalism

This four-year course provided constant practice and improvement of writing and researching skills, how to write with clarity, avoid.

Postgraduate Diploma, Advertising With E-Commerce

Practical and intensive course with an emphasis on online activity. Issues are examined from both the client and agency side

Certificate In Certificate In Online Marketing & Digital Strategy, Marketing, Grade A

Digital Strategy and Planning Module Components of a Digital Strategy Creating a Digital Marketing Plan Online Marketing Module SEO.