James Mcdowell Email & Phone Number

Abingdon, Gb

Oxfordshire, England, United Kingdom

United Kingdom

Working on a contract basis, I have managed various projects within marketing agencies for clients including Jaguar Land Rover, Kraft Heinz and Harley Davidson.Projects to date have included End to End implementation of Enterprise Level DAM systems (including scoping, asset migration and change management), Digital Marketing campaigns for new product launches and general consulting/training around the subjects of User Experience, DAM implementations and Change Management.

Oxford, United Kingdom

My main responsibilities were split between two main roles. Firstly, as a specialist and coach, tasked with advising both dealers and country leads on their outbound and inbound marketing strategy. This covered all aspect of marketing, including Email, Social, Advertising, Events and Customer Strategies.Secondly, I was responsible for Project Managing several marketing campaigns released from the central marketing function. This involved:• Liaising internally with the Digital, Brand, Sales and Logistics team to establish a campaign scope.• Managing chosen creative agencies to ensure assets were created according to the brief and in line with brand CI and tone of voice guidelines.• Monitoring the performance of campaigns in line with the set KPIs, providing reporting to stakeholders and taking away any new knowledge or trends to improve future campaigns.

Farnborough, England, United Kingdom

The primary purpose of the role was managing change throughout the organisation, with the aim of ensuring that the end to end customer journey was the best that it could be. My responsibilities included:• Overall management and responsibility for the customer journey of the BMW’s electric vehicle sub brand, BMW i. This involved analysing customer and business feedback, creating solutions to issues raised and managing these into daily business practices. • Performance management and eventual disbandment of the BMW i Direct Sales team, which was based within the companies Contact Centre. This change was a result of a major project to change from a direct sale to wholesale business model• Creation and maintenance of the BMW i ‘Business Operating Manual’ a detailed procedure guide, which covered all operational processes• Ownership of BMW’s Online Genius Chat. As well as operational management, I was responsible for performance, data analysis and creating reporting for senior management and various committees. • Management of the BMW and BMW i ‘Online Community’, an invite only Customer Research platform, where customers are invited to express opinions on products and services.• Management of process and system changes to comply with the introduction of GDPR.

Farnborough

A wide and varied role, supporting the retailer network in all aspects of the sales process from ordering to registration. Ensuring that both retailer and national sales targets are met and that the entire sales process runs as smoothly as possible. This includes both proactive training and communication and reactive query handling and problem solving.Key Responsibilities:• Training retailers on all aspects of the sales process both face to face and via phone and email• Liaising with internal stakeholders to resolve problems in the ordering and registration of customer orders• First point of contact for email and telephone queries relating to all aspects of the sales process, from both Retailers and Customer Services.• Support Regional and Corporate Sales Managers to ensure everything is in place for national targets to be achieved.• Production and publication of dealer communications, intranet content and training documents for retailers use. • Working as an intermediary between Retailers and BMW AG Manufacturing to facilitate the ordering of one off ‘Individual’ orders.• Advise on varying processes for different sales channels including Retail, Direct Sales and Motability.

Oxford, United Kingdom

I was responsible for a series of improvement projects across the Environmental Health suite of services within Oxford City Council.Positions of responsibility include: Project Manager & Facilitator, Mentor and TrainerKey Responsibilities:•Creation and implementation of branding for all marketing materials relating to a new licensing scheme •Produce and manage web and marketing content in relation to the licensing scheme•Project Manage a team responsible for improving administrative processes and communication among different internal departments within the council. Output productivity has increased 100% and resulted in efficiency savings of over £800k•Supplier management and collaboration with multiple internal and external agencies•Representing the organisation at road shows and promotional events•Processing legal documents to a high level of detail in a timely manner ensuring team targets are met•Line Manager and Mentor to apprentices; assisting in development of work based skills and offering support toward formal qualifications

Oxford, United Kingdom

My role was to develop products to sell to property investors, in particular specialising in Investment Portfolios and promotional materialsKey Responsibilities:•Managing a portfolio of products and property developers with whom I developed collaborative branding and product marketing materials.•Supplying and managing web content for the company’s website, blog and social media activities•Contribution of copy content for the organisation’s publication ‘Where to Buy Property Abroad’ 2008 and 2009 editions•Supplier management •Undertaking due diligence research into potential future investment markets and ROI reporting direct to the CEO and Board Directors•Represented the organisation at multiple European property sites, trade shows and conferences

Oxford, United Kingdom

A varied role across multiple departments including placements in Change Control, Purchasing, Contracts Management and Logistics.Key skills included time management as work streams directly related to manufacturing and production linesKey Responsibilities:•Part of a team responsible for introducing engineering changes into production lines. This was a high pressure role and requiring excellent inter-departmental liaison and handling logistics suppliers to avoid any cease in production and revenue•Organisation for the setup and implementation of the MINI merchandise store based in Plant Oxford, this included stock selection and organisation of contractors for extensive renovation works•Represented BMW at many external events such as motor shows, driving events and recruitment drives providing face to face communications with customers and potential employees•Supplier management and meeting liaison with Purchasing Officers at manufacturing facilities

Cim Professional Diploma, Marketing/Marketing Management, General

Bachelor Of Arts (B.A.) Hons, Business, Management, Marketing, And Related Support Services

Business Management

Education record